Extreme convenience: How delivery became marketing's biggest disruptor

With consumers' expectations growing all the time, brands are recognising...

Eurostar encourages 'travel state of mind' in New Wave-style ad

The big adland divide: culture vs collateral

Deutsche Telekom launches 'super-progressive' €450m European media review

Creativity is our weapon. Let's use it

LATEST

BRANDS

A hell of a culture clash: Why it's good that the Kraft Heinz merger with Unilever is dead

Daryl Fielding, who has worked with both companies, gives her view on the aborted merger.

AGENCY

Ogilvy buys a stake in Eightytwenty Ireland

Ogilvy & Mather has acquired an undisclosed but "significant" stake in its digital partner in Ireland, Eightytwenty Customer Experience Ltd...

MEDIA

Silent video doesn't tell the whole story

Just because brands can get away with using silent video, it doesn't mean it should be the lead strategy, writes...

AGENCY

Review recap: Deutsche Telekom, ITV, EA Sports

Campaign's weekly round-up of account moves across advertising and media.

BRANDS

Kraft drops Unilever mega-merger bid

US food giant Kraft Heinz has withdrawn its offer to merge with Unilever following public rejection of its offer.

MEDIA

The Sun overtakes Mirror to be second biggest UK newspaper website

The Sun has overtaken rival the Daily Mirror's monthly audience for the first time since Rupert Murdoch's red-top dropped its...

BRANDS

Uber launches investigation into sexual harassment claims

Uber has launched an "urgent investigation" after a former employee made allegations of sexual harassment.

More

Editors' Picks

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Brands

Agencies

Media

TRENDS

BRANDS

How brands can own the innovation game

BRANDS

Brands embrace 'backlash feminism'

BRANDS

Marketing in the age of the troll

BRANDS
BRANDS
BRANDS

Welcome to the age of moderate excess

AGENCY

Why ageism is adland's next frontier