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Unilever "All Things Hair" by Razorfish Unilever has launched a YouTube channel filled with hair-styling tutorials from video bloggers, marking the first time the company has promoted multiple brands in a single campaign. Razorfish London collaborated with Unilever on the platform,...

Bulmers "live colourful" by Adam & Eve/DDB Bulmers has released a series of print and outdoor executions in the first stage of its 2014 summer campaign. The ads, created by Adam Eve/DDB, feature the works of six artists including Alan Murray, Thomas...

American Greetings "world's toughest job" by Mullen Boston The card company American Greetings has scored a viral hit with its campaign for Mothers' Day, which falls on the second Sunday in May in the US. The Boston agency Mullen, which created the online...

Toyota "fall in love with driving again" by Saatchi & Saatchi Toyota Motor Europe claims in its latest campaign that buying one of the company's hybrid cars will make you enjoy driving again. Saatchi Saatchi created the work, which is based on Toyota-funded research that found...

McVitie's "#shootthecookies" by Hello Sunshine McVitie s has declared war on browser cookies by releasing an app that allows users to delete the information-gathering nuisances from their computer. Hello Sunshine part of Fred Farid created the campaign, which makes the...

Latest video

Watch: Four tips on using digital and creativity together in business

Technical skills and creative flair do not have to be mutually exclusive. Jason Goodman, Steve Henry, Danielle Newnham and...

Editor's pick

My desk: Russell Ramsey

My desk: Russell Ramsey

 
 
The Advertising Week that was

The Advertising Week that was

  • Media

Louise Ridley presents a selection of the most intriguing talks, data, pictures and quotes from the annual European advertising industry get-together, now in its second year.

 
 
How Lemz became a crime-fighter

How Lemz became a crime-fighter

  • Media

The Dutch agency created a computer-generated child in an effort to ensnare online paedophiles. By Gijs De Swarte.

 
 
WhatsApp's scale tells us to alter our tech attitude and focus on evolution

WhatsApp's scale tells us to alter our tech attitude and focus on evolution

Many years ago, I lived on the West Coast of America and people felt compelled to tell me about their feelings. It was there that I first heard about the idea of learned helplessness. It's a concept from psychology, apparently, first identified by Ma...

 
 
Are agency timesheets now obsolete?

Are agency timesheets now obsolete?

 
 
Will Lebedev's London Live be a success?

Will Lebedev's London Live be a success?

One week after launch, does the media industry think the new TV channel for the capital will fly, Arif Durrani asks.

 
 

Pick of the week

Pick of the week: Batchelors, McCann London

Pick of the week: Batchelors, McCann London

Jeremy Lee is pleasantly surprised by the new Batchelors spot: "McCann London has managed to take what looks like an unpromising brief for a rather unappetising product and made something distinctive." It was created by Simon Hepton and Matthew Crabt...

 
 

Turkey of the week

Turkey of the week: Jacob's, Publicis London

Turkey of the week: Jacob's, Publicis London

James Swift wonders where this Jacob s ad went wrong: "It feels as though there might have been an idea here at some point, but it got diluted along the way. Balls-out weirdness or a funnier execution might have saved the spot but, as it stands, it s...

 
 

Features & Analysis

Advertising Week explores industry's appetite for change

Advertising Week explores industry's appetite for change

Creativity in the digital world and data's role in trading were hot topics at Advertising Week Europe. By Paul Frampton.

 
 
A history lesson on the fight for self-regulation

A history lesson on the fight for self-regulation

Torin Douglas recalls how the introduction of independent ad regulation funding 40 years ago helped avert statutory controls.

 
 
Things we like: Spider-Man goes Electro

Things we like: Spider-Man goes Electro

Things we like this week include new outdoor advertising for the latest Spider-Man movie, Channel 4 raking in the Bafta nominations and Vines going private.

 
 
Can agencies make viable products?

Can agencies make viable products?

Last week, VCCP turned its attention to creating products with the launch of Studio Ex Nihilo. The venture aims to help companies find new revenue streams from digital technology and create products using rapid prototyping. VCCP s chief executive, Mi...

 
 
Where are the female superheroes?

Where are the female superheroes?

Tracey Follows explains why a dearth of driven, daredevil role models on our screens (leather-clad or otherwise) are holding back women in the workplace.

 
 
Internet giants fight back with ad trading solutions

Internet giants fight back with ad trading solutions

AOL, Yahoo! and Microsoft are seeking share from agencies' own programmatic trading desks, David Benady writes.

 
 

Opinion & blogs

Talent gets you to the top; character keeps you there

Talent gets you to the top; character keeps you there

Reaching the top is relatively easy: it's staying there that's difficult. This was the message from the England football manager, Roy Hodgson, last week to a group of leaders from the advertising and media world.

 
 
Virgin review shows that no account is sacrosanct

Virgin review shows that no account is sacrosanct

As the seemingly prosaic (but supposedly significant) Smart Meter Central Delivery Body was apparently sending gifts of Guinness, Red Bull, crisps and biscuits to the four agency consortiums that it had selected to pitch for the £85 million ad busine...

 
 
Global viewpoint from Germany

Global viewpoint from Germany

Did you ever wonder why Germans are so goddamn successful? The answer is actually quite simple. Because we want to be. Not funny? Yeah, but that's exactly the point. Get rid of any kind of humour and you will experience success made in Germany.

 
 
Tech viewpoint on user experience

Tech viewpoint on user experience

User experience means a variety of things to professionals across design, marketing and technology. So it was refreshing to have an opportunity for reflection on our bigger purpose at the recent UX Hong Kong conference.

 
 
'I'll take that as a compliment': how to progress in 2014

'I'll take that as a compliment': how to progress in 2014

I watched TV for Britain on Christmas day. I spent hours sofa-bound, doing my best to improve my average hours viewed to somewhere near the UK average.

 
 
Nuts will soon be taken off the shelves but is already well past its sell-by date

Nuts will soon be taken off the shelves but is already well past its sell-by date

Cast your mind back to January 2004. It was raining. Franz Ferdinand's Take Me Out was blasting from the radio, fears were mounting that Athens would not be ready in time for the summer Olympics and a new era for British magazines was heralded with t...

 
 
Global viewpoint from Moscow

Global viewpoint from Moscow

Advertising in Russia does not have the traditional roots of many Western markets. Instead, it is dominated by international brands failing to grasp the mantra: "Think globally, act locally." This, alongside the growing influence of procurement depar...

 
 
The smart businesses are investing in things that will make your clients obsolete

The smart businesses are investing in things that will make your clients obsolete

There's nothing that feels more dated than virtual reality. It has been the technology pipe dream for so long that it has a multi-generation history of false hope and disappointment.

 
 

Diary

Social photos of the week: Hot admen, James and Joey

Social photos of the week: Hot admen, James and Joey

A round-up of the best photos from across adland's social web this week.

 
 
Dynamo puts the fire in Dick's fireside chats

Dynamo puts the fire in Dick's fireside chats

With Dick Costolo in town, Twitter whisked away Starcom MediaVest Group's Pippa Glucklich, Maxus' Lindsay Pattison, ZenithOptimedia's Belinda Rowe and Havas Media's Paul Frampton to Chewton Glen for one of the boss' famous "fireside chats".

 
 
Sealed with a kiss

Sealed with a kiss

They say you should be passionate about your work, but should you be passionate with your colleagues?

 
 

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Promoted content

The World's Leading Indpendent Agencies 2014: Enter the creative entrepreneurs

The World's Leading Indpendent Agencies 2014: Enter the creative entrepreneurs

Who understands what it takes to build modern businesses better than the people who have already done it with distinction themselves?

 
 
The World's Leading Indpendent Agencies 2014: King James Group

The World's Leading Indpendent Agencies 2014: King James Group

Stop falling into the ego trap and tell clients the truth, not what they want to hear - then you will be able to say that your agency is different

 
 
The World's Leading Indpendent Agencies 2014: MBA

The World's Leading Indpendent Agencies 2014: MBA

Welcome to the new era of marketing convergence as digital and direct interconnect to produce truly effective brand communications.

 
 
The World's Leading Indpendent Agencies 2014: Mori Inc

The World's Leading Indpendent Agencies 2014: Mori Inc

Do not make another shit for shit - or, how waste can be turned into treasure by thinking beyond the traditional product commercial

 
 
The World's Leading Indpendent Agencies 2014: Peralta Sao Paulo

The World's Leading Indpendent Agencies 2014: Peralta Sao Paulo

How do you keep having sex decades after the honeymoon? Here are the secrets to achieving a long-lasting client/agency relationship.

 
 
The World's Leading Indpendent Agencies 2014: Stendahls

The World's Leading Indpendent Agencies 2014: Stendahls

We are seeing a new age of enlightened creativity and a holistic approach to brand communication. It's all about people, people, people.

 
 
The World's Leading Indpendent Agencies 2014: The Corner

The World's Leading Indpendent Agencies 2014: The Corner

The importance of a working culture that fosters free thinking and innovation, and why breakfast is the most important meal of the day.

 
 


Talking inspiration

Tissue meetings not helpful, Hegarty says

Tissue meetings not helpful, Hegarty says

Sir John Hegarty, the chair of this year's Campaign Big Awards, has said "tissue" meetings are counterproductive to making creative magic.

 
 
UK cycling can inspire adland, Bonner says

UK cycling can inspire adland, Bonner says

Daniel Bonner, the global chief creative officer at Razorfish, believes agencies can learn from the success of British cycling.

 
 
Marketing revolution needed to catch up with technology, says Rory Sutherland

Marketing revolution needed to catch up with technology, says Rory Sutherland

Ogilvy Group vice-chairman Rory Sutherland argues that a revolution is needed in marketing to match the past decade's digital strides, in the latest Campaign Talking Inspiration films.

 
 
'TV can learn from advertising' says Sir Peter Bazalgette

'TV can learn from advertising' says Sir Peter Bazalgette

Sir Peter Bazalgette, the chairman of The Arts Council, has said TV has a huge amount to learn from the advertising industry.