Maurice Lévy, the chief executive of Publicis Groupe, Michael Roth, the chief executive of Interpublic, and Rémi Babinet, the...
Prince's Trust "learn the hard way" by CHI & Partners CHI Partners has created a LinkedIn/YouTube campaign for the Prince s Trust to get employers to look harder at young job applicants with troubled backgrounds. One part of the campaign is a LinkedIn profile of...
World's Talking About: Unicorns In advertising, it s occasionally a legitimate use of one s time and a client s money to discuss the oddest things: what unicorn bollocks should look like, for instance. BETC Paris had that meeting...
Freeview "Freddy" by Jack Morton Worldwide Freeview today (28 January) launches its latest series of digital ads, which show the benefits of free services. The work, created by Jack Morton Worldwide, continues the "Entertainment. It s even better when it s...
Budweiser "lost dog" by Anomaly Budweiser's Super Bowl ad, which has been released online ahead of the game on Sunday, is a sequel to last year's "puppy love" spot. Anomaly created the campaign, which was shot by Jake Scott through...
Lexus "this is the new Lexus" by M&C Saatchi Lexus has put up billboards in Australia s busiest cities that identify non-Lexus drivers and tell them to switch to the brand s new model. M C Saatchi created the campaign. The billboards identify passing...
If it was a successful year for UK creativity in 2014, it was an epic one for Jean-Claude Van Damme and his entourage, Donald Gunn writes.
Arif Durrani meets the man who is helping the ambitious media company branch out of its financial heartland and into the mainstream through the launch of Bloomberg Business.
Lindsay Pattison shares lessons from attending the World Economic Forum's annual gathering for the first time.
The trade body is without a CEO and now one of its highest-profile members. Will it survive, Gurjit Degun asks.
Features & Analysis
As the UK telecommunications market consolidates, quad-play has become the new battleground, David Benady writes.
They have always been known as "the ratings" or just "the Nielsens", and they are the time-honoured yardstick that measures a TV show s pulling power over audiences and advertisers in the US. And no other piece of technology can claim such a pionee...
Goodstuff's GoodStart Goodstuff Communications has started the year with an outpouring of goodwill, launching a service for would-be media agency start-ups. GoodStart will offer the chance to share learnings while providing financial support, offic...
Having gatecrashed adland s party, crowdsourcing continues to defy agencies that would prefer it to leave before it downs too much of their food and drink. Doritos is among the major brands that draw on a passionate labour pool. So much so that it ...
Havas Media's new luxury arm will help brands connect with their digital-first customers of tomorrow. By David Benady.
Too many agency chiefs jeopardise their mental well-being for fear of being seen as weak. This must stop, Scott Knox writes.
Planning is about people, not writing a famous blog or endless Tweeting, Lucy Jameson says.
What are the things that media owners offer that are tempting more agency executives to cross over to the other side, Arif Durrani and David Benady ask.
After a year of change, the agency has emerged with a new management team and a new way of working. But does it still have the magic touch? By James Swift.
By making the best use of our data, brands can offer us the kind of personal service once only the rich could afford. Matthew Heath explains how revealing bits about ourselves can work to our advantage.
The photo-sharing app wants to convince more brands that it is not just a platform for young people. By David Benady.
Many technologies are close to mass-consumption point. How can brands benefit, Paolo Yuvienco asks.
2015 will mark the renaissance of the full-service agency. Or so James Murphy, Adam Eve/DDB s chief executive, predicted in Campaign . He wrote: "It s a rebirth that is already under way but will truly flower this year due to client demand and the...
Opinion & blogs
If you work in advertising and have anything approaching an ego, then it s almost certain you ll have thought about launching a start-up agency. Even now, I could give you the names of at least three or four big-agency CEOs who ve been nursing the ...
Have you ever stopped to think about what our media landscape would look like without advertising?
This year marks Singapore s 50th year of independence and, with its growing status as the major commercial hub in south-east Asia, the nation has plenty to celebrate. Over the past ten years, we have witnessed a growth spurt that has seen Singapore...
YouTube is ten this year. Yet, over the past 12 months, many in the marketing world started looking at it in a new light. The rise of Zoella and co charismatic vloggers with enormous followings has shown a YouTube beyond one-off viral hits. A beh...
- WHAT DO MARKETING EXPERTS DO? Dave Trott 28-Jan-2015
- With Apologies To Baz Luhrmann Nick Jefferson 26-Jan-2015
- What Don Draper Knew (or – how history always repeats itself) Nick Jefferson 21-Jan-2015
- ON THE OTHER HAND Dave Trott 21-Jan-2015
- Decisions, decisions. Nick Jefferson 19-Jan-2015
Moray MacLennan is used to board meetings but not ones like this. Here, he poses with a photo of Lord Saatchi as you ve never seen him before and a surfboard (spot the apt logo) commissioned to celebrate ten years of M C Saatchi Los Angeles. ...
Britain could be making its slimiest contribution to the Super Bowl since Phil Collins played the half-time show in 2000.
JWT celebrated its 150th anniversary on Friday (5 December) and marked the milestone by changing its name back to J Walter Thompson.
- Senior copywriter story uk limited Negotiable depending on experience, Edinburgh
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- Daily Mirror publishes its own tits on Page 3
- 'This girl can' tops Campaign Viral Chart
- John Brown Media appoints Rebekah Billingsley to head of digital and content strategy role
- 'You don't have to explain yourself if you are getting the job done,' says Tracy De Groose on work and motherhood
- Publicis Groupe extends deadline for Sapient deal again
- Lidstone exits Havas amid restructure
Trending on Campaign
Consider yourself as funny as Paul Lawson, creative as Nils Leonard or savvy as James Murphy? Answer the next 10 questions to find out which influential A-Lister you most closely resemble.
How much can you remember from 2014? Take part in our Christmas quiz and find out...
Campaign takes a look at some of the finest festive efforts from adland.
Campaign takes of look at the major Christmas ads including John Lewis, Sainsbury's, Waitrose, Asda and Debenhams, some of which have pulled at viewers' heartstrings, while others have offered up some comedy.
A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.
From tying up with luxury brands to using old classics in ads to some special gigs, 2014 was a year to remember
There is no grey area in music clearance - get approval early and aim to build long-lasting relationships
We all know that music has the power to move us emotionally - but data now suggests it can be just as effective at influencing consumers' brand preferences
Choosing the right song can make a great ad, but developing a musical strategy can help build your brand
Although production music has become more popular, the sector faces new challenges in the digital age as it evolves
Recognising its power, and how to utilise it fully, is crucial to the future of brands