Ad of the Day: axe 'evidence part one' by lowe ponce 

 
 

Breaking News

Cravendale unveils Muppets campaign

Cravendale unveils Muppets campaign

Cravendale has unveiled its TV and cinema campaign featuring The Muppets, as part of its first brand partnership.

 
BA suitcase race highlights Olympic spirit

BA suitcase race highlights Olympic spirit

There are plenty of jokes about airlines and baggage but British Airways is making the subject the focus of an Olympics-related TV ad, which features an international suitcase race.

 
Volkswagen and Honda reign supreme at Super Bowl 2012

Volkswagen and Honda reign supreme at Super Bowl 2012

Automotive ads reigned triumphantly once again at this year's Super Bowl, with Honda and Volkswagen among the most popular.

 
Picture Gallery: OgilvyOne Direct Agency of the Year party

Picture Gallery: OgilvyOne Direct Agency of the Year party

  • Media

OgilvyOne celebrates becoming Campaign's Direct Agency of the Year 2011 for a second year running.

 
 

Latest Work

Survivors UK 'real men get raped' by Johnny Fearless Survivors UK, the charity that supports victims of male rape and sexual abuse, has launched a new campaign by start-up Johnny Fearless.

Axe 'the cleaner' by Lowe/Ponce "The Cleaner" is the new online campaign in Argentina by Lowe/Ponce Buenos Aires for Axe shower gel (known as Lynx in the UK).

Chevrolet '2012' by Goodby Silverstein & Partners Chevy released six ads for the Super Bowl this year, including a controversial one which features its Silverado model in a post-apocalyptic world.

Honda 'Matthew's day off' by RPA To celebrate the launch of the all-new 2012 CR-V, Honda brought 'Ferris Bueller's Day Off' back for its Super Bowl commercial.

Coca-Cola 'Coke polar bowl' by Wieden & Kennedy Portland The animated Coca-Cola polar bears returned for the Super Bowl XLVI broadcast with a TV, computer, smartphone and tablet device.

In-Depth

How can UK ad agencies do better at Cannes this year?

How can UK ad agencies do better at Cannes this year?

As the world's biggest creative awards open for business again, Philip Thomas looks at the UK's prospects.

 
 
Work Debrief - The ad helping people come together

Work Debrief - The ad helping people come together

  • Media

Mick Mahoney explains how Euro RSCG bridges the 'climax gap' in its new campaign for Durex.

 
 
Are agencies being screwed on fees?

Are agencies being screwed on fees?

New research suggests that agency remuneration may have reached crisis point, John Tylee writes.

 
 
Why we're loving ... Andrew Shoben founder, Greyworld

Why we're loving ... Andrew Shoben founder, Greyworld

  • Media

WHY: Shoben's artists collective, Greyworld, created last week's "sunrise" in Trafalgar Square for the Tropicana brand.

 
 
 

Editor's Picks

Top Gunns: The Gunn Report 2011

Top Gunns: The Gunn Report 2011

The Gunn Report collates data from the major awards shows around the world to reveal the year's big winners. Here, Donald Gunn analyses its latest findings.

 
 

Love is in the air at IPA

Stick on a Barry White track, slip into something comfortable and let adland smoothie Moray MacLennan make your Valentine's dreams come true.

 
 
Private View: Ben Walker and Jay Pond-Jones

Private View: Ben Walker and Jay Pond-Jones

This week, featuring work from BT, Mini, Comparethemarket.com, Cadbury Creme Egg, Lurpak and Virgin Media

 
 

Pitch update

In a dramatic turn of events, the Diet Coke pitch has been called off.

 
 
Things we like

Things we like

In a slight change from the usual format, this week we are liking Absolute Radio's poster ads that feature RSS feeds and the Sky results. Oh and something to do with rugby. But Bob Crow makes us very cross.

 
 
On the Campaign Couch ... with JB

On the Campaign Couch ... with JB

Q: I'm a group director at a media owner and the other day an agency sent my team an urgent pitch request that was to "bike over a media first by end of play".

 
 






Pick of the Week

Pick of the Week - 18 Feet & Rising/LoveFilm

Pick of the Week - 18 Feet & Rising/LoveFilm

Ian Darby is shaken and stirred by 18 Feet & Rising's spot for LoveFilm:

 
 





Turkey of the Week

Turkey of the Week - Driven/Wowcher

Turkey of the Week - Driven/Wowcher

Anne Cassidy is not wowed by çs campaign by Driven:

 
 
Tara Beard-Knowland

A holiday for advertisers

 
 
 
Dave Trott

WHAT DOES EXPERT OPINION COST?

 
 
 
Jonathan Akwue

The Super Bowl Ads – TV Sacks Social

 
 
 
Lolly and Nat

Bein’ a Director’s Cool

 
 
 
MARTIN BOWLEY

GOOGLE STERADENT AND GEORDIE SHORE

 
 
 
ianmillner

Saying Tata to old attitudes

 
 
 

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