Latest Work

Direct Line "Roger" by Saatchi & Saatchi Harvey Keitel returns to Direct Line's advertising, reprising his 'Winston Wolf' character from Pulp Fiction.

Ritz Crisp & Thin "puttin' on the Ritz" by Mother Mondelez International has put out a £10 million marketing campaign for its new Ritz Crisp & Thin snacks.

Toyota "the truth" by Saatchi & Saatchi Playing into the idea that advertising can be deceitful, Toyota Motor Europe swears to tell the truth in its new campaign for the Auris Hybrid.

Ikea "welcome" by Lida Ikea has created an interactive tour of its headquarters for people who join its Family scheme.

Pampers "poo face" by Saatchi & Saatchi Doing a poo. It's a big moment in all of our lives, but even more so for babies. That's the focus of a new film by Saatchi & Saatchi London for Pampers wipes.

Editor's pick

The man who made Grey matter

The man who made Grey matter

Grey's chairman and chief creative officer has a reputation for cockiness and vanity but also for resurrecting his agency. Claire Beale seeks out the real Nils Leonard.

 
 
Cannes Lions 2015: the judges' verdict

Cannes Lions 2015: the judges' verdict

Never mind those nine US Supreme Court justices, the judges making the really tough decisions were holed up in a bunker deep below the French Riviera. Breaking their code of omertà, those arbiters of creative excellence relive their experiences and h...

 
 
Why I'm closing down my agency

Why I'm closing down my agency

Now you've reached the top of the agency tree, are you ready to realise your dream of having your name above the door and fly solo? Matthew Bull's story might make you think twice.

 
 
Saatchi & Saatchi New Directors' Showcase 2015

Saatchi & Saatchi New Directors' Showcase 2015

Time restrictions at Cannes dictated that there were only 14 new directors on show in this anniversary year. And while opportunities for young talent to work with brands remain scarce, the quality is as strong as ever, James Swift writes.

 
 
Is advertising science, art or both?

Is advertising science, art or both?

Is the famous Saatchi mantra that "nothing is impossible" about to be tested to destruction?

 
 
Should clients have access to agency digital analytics?

Should clients have access to agency digital analytics?

Has Nestlé opened a can of worms by saying brands should look at their own programmatic data, Gurjit Degun asks.

 
 
 
Link to Bullmore Bot: random gems of wisdom from adland's agony uncle, Jeremy Bullmore

Features & Analysis

Cannes hosts marriage of old and new media

Cannes hosts marriage of old and new media

Amid the bravado and one-upmanship along the Croisette, the Daily Mail and Snapchat stole the show.

 
 
Things we like: Sky investing in kids

Things we like: Sky investing in kids

Sky is to release a dedicated kids app as it continues to develop its children's offering.

 
 
Twitter needs to unlock its data to drive growth

Twitter needs to unlock its data to drive growth

Only by providing the media sector with data and insight can the platform begin to increase revenue, David Benady writes.

 
 
25 years of Saatchi & Saatchi New Directors' Showcase

25 years of Saatchi & Saatchi New Directors' Showcase

Andy Gulliman, Saatchi & Saatchi's worldwide director of film and content and curator of the event, looks back over a quarter century of the Cannes Lions stalwart and picks his ten standout years.

 
 
What is a 21st century brand?

What is a 21st century brand?

In 1970, Stephen King asked the question: what is a brand? In homage to this work, the IPA has collated the best of its Diploma entries into a book, What Is A 21st Century Brand?, Nick Kendall writes.

 
 
The creative zeitgeist

The creative zeitgeist

Does creativity mean different things to different countries? Do cultures play a part in agencies' work? We ask a selection of adlanders about the state of creativity in their markets and some of their highlights

 
 
Croisette kings on creativity: John Wren

Croisette kings on creativity: John Wren

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 
Croisette kings on creativity: Jerry Buhlmann

Croisette kings on creativity: Jerry Buhlmann

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 
Croisette kings on creativity: Yannick Bolloré

Croisette kings on creativity: Yannick Bolloré

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 
Croisette kings on creativity: Michael Roth

Croisette kings on creativity: Michael Roth

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 
Croisette kings on creativity: Sir Martin Sorrell

Croisette kings on creativity: Sir Martin Sorrell

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 
Croisette kings on creativity: Maurice Lévy

Croisette kings on creativity: Maurice Lévy

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we ask the leaders of the big six holding companies what this means to them.

 
 

Opinion & blogs

Grey reaps the rewards for taking brakes off creativity

Grey reaps the rewards for taking brakes off creativity

Until last week, the most thrilling thing to come out of Grey London was e-mail-gate (search Garry Lace on Campaignlive - God, this industry used to be a jaw-dropper).

 
 
Sore losers? Or do the Cannes critics have a point?

Sore losers? Or do the Cannes critics have a point?

By the time the final gold Lion was handed out on Saturday night, there were many things for people in the ad industry to be proud of.

 
 
Digital advertising needs to confront issues of trust

Digital advertising needs to confront issues of trust

It was not long before talk in Cannes last week turned to the small matter of the $25 billion media business up for grabs in a series of global account reviews.

 
 
Music to adland's ears

Music to adland's ears

"I think there needs to be a meeting to set an agenda for more meetings about meetings" - Jonah Goldberg.

 
 
Global viewpoint from South Africa

Global viewpoint from South Africa

It was Desmond Tutu who coined the phrase "rainbow nation". And South Africa certainly is a colourful place to live and work.

 
 
Tech viewpoint on democratising data

Tech viewpoint on democratising data

"Uber has more tracking power than the police," Sir Bernard Hogan-Howe, the head of the Metropolitan Police, shrieked in The Times recently. He was complaining that the company could use technology to locate people in real time, which the police are ...

 
 

Watch: The best of Campaign at Cannes 2015


Additional Information

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Trending on Campaign

Gunn Report 2014

Gunn Report 2014

If it was a successful year for UK creativity in 2014, it was an epic one for Jean-Claude Van Damme and his entourage, Donald Gunn writes.

 
 
How to be... a chief strategy officer

How to be... a chief strategy officer

Planning is about people, not writing a famous blog or endless Tweeting, Lucy Jameson says.

 
 
Should agencies become full service?

Should agencies become full service?

 
 
Does the buck stop with the marketer?

Does the buck stop with the marketer?

 
 
A Davos virgin reflects...

A Davos virgin reflects...

Lindsay Pattison shares lessons from attending the World Economic Forum's annual gathering for the first time.

 
 
BBH rebooted

BBH rebooted

After a year of change, the agency has emerged with a new management team and a new way of working. But does it still have the magic touch? By James Swift.

 
 


Promoted content

The Thinkbox TV Planning Awards - video

The Thinkbox TV Planning Awards - video

Watch the video from the Thinkbox TV Planning Awards, held in association with Campaign and Media Week, where PHD and Drum stole the show.

 
 
Cannes TV:

Cannes TV: "No more silos of digital and television"

Dan Ackerman, head of AOL Platforms explains why programmatic TV advertising is different - and what the future holds

 
 
Cannes TV: how are AOL guaranteeing a return on media spend?

Cannes TV: how are AOL guaranteeing a return on media spend?

Media companies need to be more clever and more accountable in these changing digital times.

 
 
Cannes TV: why behavioural audiences are the new TV currency

Cannes TV: why behavioural audiences are the new TV currency

With TV viewing habits changing, AOL is bringing together its programmatic platforms, moving away from context buying. In Australia, it's really working...

 
 
Give your work the wow factor with these five top tips for the Digital Cinema Media Awards

Give your work the wow factor with these five top tips for the Digital Cinema Media Awards

The inaugural Digital Cinema Media Awards is open for entries - and there's no time to waste! Check out these top tips to get your campaign noticed

 
 
Cannes Perspectives: A landscape of possibilities

Cannes Perspectives: A landscape of possibilities

Technological advances offer a wealth of opportunities for OOH but a strong strategy will always be key to success

 
 
Cannes Perspectives: Time adland smashed the glass ceiling

Cannes Perspectives: Time adland smashed the glass ceiling

David Ogilvy was wrong: advertising can do more than just reflect the mores of society - it can change them too