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London 2012 marketing chief warns IOC over sponsor rights
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London 2012 marketing chief warns IOC over sponsor rights

Greg Nugent, the former London 2012 marketing chief, has warned the International Olympic Committee that it needs to stop prioritising...

Premier League begins hunt for global media agency

Premier League begins hunt for global media agency

The Premier League has begun a review of its global media planning and buying requirements as it looks to build...

Instagram seeks solution for the internet's troll problem

Instagram seeks solution for the internet's troll problem

When negative comments posted beneath Taylor Swift's Instagram pictures recently disappeared en masse, reports suggested the musician had been given...

John Lewis deepens start-up links with retail accelerator TrueStart

John Lewis deepens start-up links with retail accelerator TrueStart

John Lewis is broadening its search for start-ups, partnering retail accelerator TrueStart.

BRANDS
Twitter must capitalise on live events like Rio to grow
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Twitter must capitalise on live events like Rio to grow

It's no great surprise that 89% of Twitter's total ad revenue is coming from mobile advertising, writes Kevin Chase, EMEA...

BRANDS
Amazon Dash arrives in the UK
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Amazon Dash arrives in the UK

Amazon has brought its Dash grocery scanner to the UK, a gadget that allows consumers to add groceries to their...

MEDIA
Google's UK sales chief Naughton given global HR role
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Google's UK sales chief Naughton given global HR role

Eileen Naughton, vice president and managing director of sales and operations for Google in the UK and Ireland, is moving...

MEDIA
Cedar picks up content and media brief for International Airlines Group
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Cedar picks up content and media brief for International Airlines Group

Cedar, the content marketing agency, has added Aer Lingus and Iberia to its client roster in addition to its longstanding...

MEDIA
Hearst Magazines picks up Jamie Oliver magazine content deal
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Hearst Magazines picks up Jamie Oliver magazine content deal

Hearst Magazines UK has picked up the content publishing account for Jamie Oliver's monthly title following a competitive pitch process....

BRANDS
Diageo credits marketing push for UK sales growth
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Diageo credits marketing push for UK sales growth

Diageo, the drinks manufacturer which owns Guinness and Johnnie Walker, has credited its "good results" over the past 12 months...

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The Work

The very latest in commercial creativity

BBH deputy ECD Caroline Pay exits
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1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Agencies' anger at failure of Stronger In campaign
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1 Agencies' anger at failure of Stronger In campaign

"We failed the country, we could and should have done better." So says one senior advertising executive involved in the Britain Stronger In Europe campaign.

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