Ad of the Day: Halifax 'furry hero' by adam & eve

Breaking News

GoCompare appoints Dare to £28m ad account

GoCompare appoints Dare to £28m ad account

Gocompare.com has appointed Dare to handle its £28m ad account.

 
BSkyB ad banned for misleading 'just for you' line

BSkyB ad banned for misleading 'just for you' line

BSkyB has had an ad for its movie channels and broadband service banned by the Advertising Standards Authority (ASA) for misleading consumers, after the ad sparked more than 80 complaints.

 
ASA clears Channel 4's 'Bigger. Fatter. Gypsier' ads

ASA clears Channel 4's 'Bigger. Fatter. Gypsier' ads

Channel 4's controversial ad campaign for TV show 'Big Fat Gypsy Weddings' will not be investigated by the Advertising Standards Authority.

 
Aegis to pay up to £228m to bulk up Isobar North America

Aegis to pay up to £228m to bulk up Isobar North America

Aegis has agreed to pay £79m upfront and a performance-related total sum of up to £228m to acquire 250-strong US digital agency Roundarch, which it will add to its Isobar network.

 
 

Latest Work

Ren 'clean skin' by Dare Ren, the skincare brand, has released an 18-rated film on YouTube which has received over 175,000 since its launch last week.

Lactofree 'listen up hedgehogs' by Wieden & Kennedy Wieden & Kennedy has created a spot for Lactofree which breaks during Corontation Street tomorrow (Thursday).

Halifax 'furry hero' by Adam & Eve Adam & Eve has created an ad for Halifax's home insurance offering.

Fox 'walkers' kill count' companion app' by Red Bee Media Red Bee Media has created a companion app for FX UK, the Fox channel, to support the UK premiere of 'The Walking Dead'.

Carling Chrome 'anticipation' by VCCP Blue The first TV ad for Carling Chrome, the new premium lager from Molson Coors, launches today (21 February), during the Brit Awards, as part of a £7 million marketing campaign.

In-Depth

All About ... Magazine industry consolidation

All About ... Magazine industry consolidation

There have been many changes in the industry of late, Alasdair Reid finds.

 
 
Will three be a crowd for JWT London?

Will three be a crowd for JWT London?

The traditional ad agency is adopting a start-up mentality with its management triumvirate. But will it work, Jeremy Lee asks.

 
 
Will a network of independents work?

Will a network of independents work?

Can an advertising network that does not exchange any equity be a success, asks John Tylee.

 
 
Soapbox - It's time we proved the true value of media to our clients

Soapbox - It's time we proved the true value of media to our clients

Too many agencies still measure media's worth on price alone. But, as Tracy De Groose says, it's important to discover what clients really value.

 
 
 

Editor's Picks

Soft Bowl 2012

Soft Bowl 2012

The Super Bowl may be a celebration of all things macho - but this year's event, in the commercial breaks at least, was an altogether more cuddly affair. Tham Khai Meng reviews the big-money ads.

 
 
Forget Valentine's Day

Forget Valentine's Day

Did you all have a romantic Valentine's Day, or did you completely ignore it?

 
 
Private View: Dave Buonaguidi and Jonathan Mildenhall

Private View: Dave Buonaguidi and Jonathan Mildenhall

CREATIVE - Dave Buonaguidi, chief creative officer, Karmarama

 
 

Pitch update

Lots of booze news this week, which will surely make safe drinking crusader David Cameron blanch. Bulmers, Russian Standard Vodka and the British Beer & Pub Association all advanced their pitch processes to the next stage.

 
 
Things we like

Things we like

This week we are cheering The Guardian and in awe of Zeebox's new click-to-buy feature,

 
 
On the Campaign Couch ... with JB

On the Campaign Couch ... with JB

Q: As a progressive senior marketer, I've done all I can to push myself towards the forefront of the debate on brands and their presence on social media channels.

 
 
Tara Beard-Knowland

Engaging the senses

 
 
 
Dave Trott

WIN-WIN MARKETING

 
 
 
suemaclure

1 to 1 Social CRM – why weren’t we doing it last year?

 
 
 
Jonathan Akwue

The Elevator Pitch

 
 
 
Dave Trott

DEDUCTIVE v INDUCTIVE REASONING

 
 
 
Steve Henry

Everything begins with E

 
 
 






Pick of the Week

Pick of the Week - Wieden & Kennedy/Cravendale

Pick of the Week - Wieden & Kennedy/Cravendale

  • Media

Anne Cassidy is a fan of Wieden & Kennedy's Muppets-themed ad for Cravendale:

 
 





Turkey of the Week

Turkey of the Week - RKCR/Y&R - Vodafone

Turkey of the Week - RKCR/Y&R - Vodafone

Jeremy Lee is irked by Rainey Kelly Campbell Roalfe/Y&R's spot for Vodafone:

 
 

Additional Information

Campaign Jobs

Daily Diary

Daily Diary

Daily Diary

When Waitrose revealed it had a big opening for a new advertising idea, we're pretty sure this wasn't the message the middle class supermarket had in mind.