Latest Work

Westfield "talking points" by Portas Westfield has launched a campaign for the autumn/winter fashion season, with films inspired by the "talking points" of the season. The activity, by Portas, went live on 8 September and will continue throughout October. It...

Total "committed to better energy" by Marcel Total is a leading energy company, but not a leading energy brand, according to Jacques - Emmanuel Saulnier , its senior vice-president of corporate communications.The company is planning to rectify this with a global campaign...

Volvo "swell" by Grey London Grey London attempts to give Volvo a premium feel with its first campaign for the brand. The stylish ad opens on the inside of a Volvo XC60 that is parked at a beach. A voiceover...

Sony Mobile "gliding lights" by Adam & Eve/DDB Sony Mobile has launched a TV ad from its "demand great" campaign, promoting the brand s Xperia Z3 phones. Adam Eve/DDB created the spot, which highlights the phone s ability to take quality pictures in...

The Prince's Trust "#mybigidea" by Nonsense The Prince s Trust has launched an online campaign telling young unemployed people that it can help them start their own businesses. Nonsense created the campaign which comprises three YouTube videos for the youth charity....

Editor's pick

Jake Scott: Like father, like son

Jake Scott: Like father, like son

  • Media

He is from one of the pre-eminent directing bloodlines and a talented film-maker in his own right, with two of 2014's biggest ads to his name. But even that's not enough to open doors in the UK commercials business, Jake Scott tells James Swift.

 
 
Thoughtful Desmond keen to nurture next generation

Thoughtful Desmond keen to nurture next generation

Starcom MediaVest Group's global chief executive talks to Claire Beale about the need for talent and the new media agency model.

 
 
The World's Talking About...Friends are waiting

The World's Talking About...Friends are waiting

  • Media

Shock, horror: Budweiser has caught the attention of the world with an anti-drink-driving message that tries neither to shock nor horrify people.

 
 
Daring to be different

Daring to be different

The new D&AD Annual is a mixed bag to look at but delivers a powerful message about the association's brave vision, Nils Leonard says.

 
 
Is the Twitter buy button a game-changer?

Is the Twitter buy button a game-changer?

Can the social media platform establish itself as an effective e-commerce channel for brands, David Benady asks.

 
 
Private View: Peter Souter and Ben Kay

Private View: Peter Souter and Ben Kay

 
 
 
Link to Bullmore Bot: random gems of wisdom from adland's agony uncle, Jeremy Bullmore

Features & Analysis

It's time to get real about going green

It's time to get real about going green

Fixing the world kind of took a back seat during the recession, as advertisers focused instead on fixing their finances. But the challenges around climate change remain and now present agencies with both an opportunity to change the world and a direc...

 
 
Things we like: Kinetic on Tour

Things we like: Kinetic on Tour

Kinetic s chief executive, Stuart Taylor, led a team of 40 cyclists from across the media industry in its seventh annual bike ride in aid of Alzheimer s Society. Hardy souls from Clear Channel, Primesight, JCDecaux and WPP agencies joined Kinetic for...

 
 
NRS steps into future with focus on mobile

NRS steps into future with focus on mobile

The inclusion of mobile readership figures has shown the true reach of news and magazine brands, Arif Durrani writes.

 
 
ITV banks on drama in new-season upfront

ITV banks on drama in new-season upfront

Agencies were left no clearer about the schedule gaps left by Champions League and Dancing On Ice. By Maisie McCabe.

 
 
How should shops handle succession?

How should shops handle succession?

Last week s boardroom upheavals at Publicis Groupe suggest that Robert Burns knew something when he warned about "the best-laid plans". Two years ago, it seemed to have its succession sorted, with Jean-Yves Naouri set to succeed Maurice L vy when the...

 
 
Morley stakes claim as outdoor's ambassador

Morley stakes claim as outdoor's ambassador

By exploiting OOH's digital potential, Andrew Morley aims to boost Clear Channel and the wider sector. By Arif Durrani

 
 
Small is the new big

Small is the new big

Steve Martin explains how a little alteration in a message could leverage powerful human motivations and offers some tips for marketers wanting to 'think small'.

 
 
Traditional TV set losing appeal among children

Traditional TV set losing appeal among children

Four- to 15-year-olds are shunning the TV set. What are the implications for agencies and broadcasters?

 
 
Things we like: UM creating Jack Rocks, Netflix push, Boris and News UK

Things we like: UM creating Jack Rocks, Netflix push, Boris and News UK

Some things in the media business we liked in the week up to 19 September, and one thing we didn't...

 
 
Should agencies appear on television?

Should agencies appear on television?

If there is one thing that's pretty much guaranteed about any TV show that features ad agencies, it's that they will be made to look like feckless, vainglorious fools.

 
 
Should the licence fee be scrapped?

Should the licence fee be scrapped?

Arif Durrani and David Benady on the mooted decriminalisation of non-payment and what it could mean for TV.

 
 
Guardian takes a punt on membership model

Guardian takes a punt on membership model

Does the title's solution to monetising its readership while preserving open journalism stack up? Arif Durrani investigates.

 
 
Will client creative chiefs improve ads?

Will client creative chiefs improve ads?

The charitable view of Matt Atkinson s recent switch from chief marketing officer to the new role of chief creative officer at Tesco is that it signals a new approach to innovation at an organisation sorely in need of it. A more cynical one is that...

 
 

Opinion & blogs

Powerful reminders of why greatness is worth a fight

Powerful reminders of why greatness is worth a fight

When the director Ringan Ledwidge stood up at a Now event last week and talked about the need (the absolute requirement, even) to fight (literally, perhaps) for great ideas, he hardly had to convince his creative agency audience.

 
 
A UK ad revival? Well, the clients appear to think so

A UK ad revival? Well, the clients appear to think so

Is London once again a regional centre of creative excellence? It's an optimistic (and therefore attractive enough) theory that was put to me by one buoyant agency chief executive recently.

 
 
You don't need a filter to see the opportunities that lie beneath Instagram

You don't need a filter to see the opportunities that lie beneath Instagram

Imagine launching a media network in the UK using only images, and with no indication about how much it costs to advertise or how many people you can reach. Welcome to the age of Instagram. The international roll-out of an ad service on Facebook s ...

 
 
Tech viewpoint on beacon-hacking

Tech viewpoint on beacon-hacking

Picture the scene. You re walking down the wine aisle in Sainsbury s and stop in front of your favourite Chardonnay. Suddenly, your phone goes nuts. It s Asda, two doors down, excitedly telling you it has a two-for-one offer on all Chardonnay, so com...

 
 
Global viewpoint from Singapore

Global viewpoint from Singapore

I am writing this on a plane from Taipei to Singapore. I am not trying to make you jealous; as any frequent business traveller will say, it is not as glamorous as it sounds. I am telling you this because when I land in Singapore in a couple of hour...

 
 

Diary

Diary: WPP pays worship

Diary: WPP pays worship

Well, this could have been a bit awkward for WPP.

 
 
Social photos of the week

Social photos of the week

Twitter s UK managing director, Bruce Daisley , is the latest person to be struck by Great British Bake Off fever. Either that or he has landed a second job at the Bluebird Caf . Robin "I m never embarrassed by anything I wear" Wight , one of t...

 
 
Social photos of the week

Social photos of the week

Dentsu Aegis Network s UK chief executive, Tracy De Groose (right), and its managing director, Richard Morris (centre), bagged front-row seats at Burberry Prorsum s show during London Fashion Week. The JWT executive partner James Whitehead ge...

 
 

Watch: the worst things that have happened to me at Cannes

Maurice Lévy, the chief executive of Publicis Groupe, Michael Roth, the chief executive of Interpublic, and Rémi Babinet, the...


Additional Information

Campaign Jobs


Trending on Campaign

Branded Content sends messages ads cannot, Diageo boss says

Branded Content sends messages ads cannot, Diageo boss says

Diageo's global managing director, James Thompson, says branded content lets brands tell a story in a way that ads don't allow.

 
 
It's still the work, the work, the work for Robertson

It's still the work, the work, the work for Robertson

The BBDO worldwide chief executive has long seemed destined for even greater things, Claire Beale writes. Yet, after ten years at the helm, Andrew Robertson still sounds like a man consumed by the job at hand.

 
 
Moray MacLennan: Scotland - it is emotional

Moray MacLennan: Scotland - it is emotional

I can't write about whether 'Yes' or 'No' would have been good or bad for the advertising industry.

 
 
Jean Claude Van Damme's most epic ads

Jean Claude Van Damme's most epic ads

Campaign takes a look at the actor Jean Claude Van Damme's greatest ads.

 
 
Made.com makes Scottish Referendum marketing

Made.com makes Scottish Referendum marketing "blunder"

Made.com has been left embarrassed this morning after sending out an email to its customer base announcing it had launched in a "new country" with special offers on "Saltire-inspired" products.

 
 
Nissan creates tactical ad 7 mins after royal baby no. 2 announcement

Nissan creates tactical ad 7 mins after royal baby no. 2 announcement

Nissan has managed to produced an ad just seven minutes after Clarence House announced that William and Kate, the Duke and Duchess of Cambridge, were expecting their second child.

 
 
Publicis boss Maurice Lévy to step down in 2017 amid board shake-up

Publicis boss Maurice Lévy to step down in 2017 amid board shake-up

Publicis Groupe chief executive Maurice Lévy is to step down in 2017 amid a management shake-up at the company.

 
 

Promoted content

2014 IPA Effectiveness Awards shortlist spotlight: easyJet 'Generation easyJet'

2014 IPA Effectiveness Awards shortlist spotlight: easyJet 'Generation easyJet'

easyJet shifted perceptions across Europe with its first aspirational branding campaign, 'generation easyJet'.

 
 
How would you push digital out-of-home to its limits?

How would you push digital out-of-home to its limits?

Campaign and MediaCo Outdoor challenged two digital leaders to take Manchester's CityLive screens to the max. This is what Team Sandoz and Team Hanås came up with for charities they love.

 
 
Inside... Rufus Leonard

Inside... Rufus Leonard

 
 
The Thinkboxes Awards for TV ad creativity

The Thinkboxes Awards for TV ad creativity

Shortlist July/August

 
 
2014 IPA Effectiveness Awards shortlist spotlight: Pancreatic Cancer Action

2014 IPA Effectiveness Awards shortlist spotlight: Pancreatic Cancer Action

 
 
Big Bus Challenge extends deadline

Big Bus Challenge extends deadline

Exterion and Campaign's competition to find the best bus creative will now end on the 17th September 2014.

 
 
Creating at the speed of culture

Creating at the speed of culture

As befits Bob Greenberg's evolutionary agency, R/GA London is eschewing established ways of working and traditional campaign timelines to enable clients to flourish in the connected age.