Latest Work

Oral-B "merry beeping Christmas" by Publicis London Oral-B's Christmas ad shows people people swearing over minor inconveniences to make the point that, whatever comes out of your mouth, you won't have to worry about your teeth if you use the brand's toothbrushes....

Philips Sound "music map" by Ogilvy & Mather London Ogilvy Mather London has created a music-discovery app for YouNeedToHearThis, a joint venture between Philips Sound and Noisey. The app lets users build a playlist based on what people are listening to in different parts...

P&O Cruises "this is the life" by Founded Rob Brydon stars in P O Cruises' new TV campaign. Founded created the ad, in which Brydon enjoys all the comforts that a P O cruise has to offer and contrasts that with light-heartedly underwhelming...

Channel 4 "Cucumber, Banana, Tofu" by 4Creative Channel 4 has released an innuendo-laden trailer to promote a series of programmes about modern sex. 4Creative created the spot, which uses suggestive food to trail the forthcoming shows Cucumber and Banana two drama series...

Apple "the song" by Apple and TBWA\Media Arts Lab A girl finds a recording of her grandmother singing Love Is Here To Stay and uses technology to turn it into a duet in Apple's new Christmas ad. It falls short of soppy, but the...

Editor's pick

Welcome to The Annual 2014

Welcome to The Annual 2014

 
 
2014: Jilted lovers and sad farewells

2014: Jilted lovers and sad farewells

  • Media

John Tylee reviews a year that will be remembered for the failed mega-merger, long-term relationships that moved on and goodbyes that came too soon.

 
 
Advertising Agency of the Year 2014: Adam & Eve/DDB

Advertising Agency of the Year 2014: Adam & Eve/DDB

  • Media

That the magic created at an independent start-up was recreated so quickly in a marcoms leviathan is some feat. No doubt all the clients and juries who sided with the agency in 2014 would agree.

 
 
Customer Engagement Agency of the Year 2014: Lida

Customer Engagement Agency of the Year 2014: Lida

It's a second award in a row for the agency after clever work for Land Rover and Virgin Holidays, 11 new-business wins and contributing half of M&C Saatchi Group's UK growth this year.

 
 
Campaign of the Year 2014: Ikea

Campaign of the Year 2014: Ikea

  • Media

The dreamy 'the wonderful everyday' campaign included multichannel activity reinforcing the retailer's message that its products can help people live harmoniously and sustainably.

 
 
Media Agency of the Year 2014: MediaCom

Media Agency of the Year 2014: MediaCom

  • Media

Another stellar year for the reigning champion saw planning advances produce truly connected campaigns, while deeper creative and technical partnerships impressed the awards judges.

 
 
 
Link to Bullmore Bot: random gems of wisdom from adland's agony uncle, Jeremy Bullmore

Features & Analysis

'You have to be single-minded'

'You have to be single-minded'

Alexandra Taylor is the first woman to win the D&AD President's Award. Laura Jordan Bambach asks the trailblazing art director for advice for young creatives.

 
 
Familiarise yourself with the modern British family

Familiarise yourself with the modern British family

The shape of the family unit is changing and brands must stop thinking of it as a defined group of people, Rian Shah writes.

 
 
Should content be funded from above-the-line ad budgets?

Should content be funded from above-the-line ad budgets?

The popularity of content marketing could represent a threat to traditional advertising budgets, Arif Durrani finds.

 
 
Things we like: Condé Nast getting technical, News and mags mobile boost and Digital radio at Christmas

Things we like: Condé Nast getting technical, News and mags mobile boost and Digital radio at Christmas

Cond Nast getting technical Cond Nast is pulling out all the stops for the UK launch of the tech news site Ars Technica (from Latin for the "art of technology"). It s the first UK launch since it imported Wired in April 2009. You could be forgi...

 
 
Publicis' Arthur Sadoun: 'Charm, charisma and arrogance in a single package'

Publicis' Arthur Sadoun: 'Charm, charisma and arrogance in a single package'

Arthur Sadoun is the Publicis Worldwide boss and an exec going places in a hurry at the network. John Tylee meets the man who many consider to be Maurice Lévy's heir apparent.

 
 
YouTube to Ukip: adland's take on 2014

YouTube to Ukip: adland's take on 2014

We asked eight agency chiefs to reflect on the highlights, low points and central themes that dominated this year.

 
 
Good Housekeeping kicks off digital assault

Good Housekeeping kicks off digital assault

As one of the few strong-performing print brands, the title is seeking to entice digital-savvy young audiences.

 
 
Do clients want agency content teams?

Do clients want agency content teams?

Was Bill Gates ahead of his time when he declared in 1996 that "content is king"? Adland certainly seems to have thought so. How else do you explain why an industry obsessed with the "next big thing" has only just seen that the Microsoft founder may ...

 
 
Should sibling shops be in one building?

Should sibling shops be in one building?

Does the move to bring wide-ranging and often disparate agencies together makes sense?

 
 
Taking great care over the Great War

Taking great care over the Great War

Sainsbury's Christmas ad campaign demanded a production with sensitivity and authenticity, Tim Riley writes.

 
 
Staff costs and slow growth hit agencies

Staff costs and slow growth hit agencies

Agency employment costs are the biggest threat to operating profit margins, the latest Kingston Smith W1 survey reveals.By Ian Graham.

 
 
Will Facebook at Work appeal to brands?

Will Facebook at Work appeal to brands?

The social giant is moving into LinkedIn territory with a professional network. But will it work, David Benady asks.

 
 
Things we like: The Times in Homeland, Peter Jackson turns to Empire, and what your newspaper says about you

Things we like: The Times in Homeland, Peter Jackson turns to Empire, and what your newspaper says about you

Some things in the media business we liked in the week up to 28 November, and one thing we didn't...

 
 

Opinion & blogs

Creative v media agencies is beginning to get ugly

Creative v media agencies is beginning to get ugly

Last week, the executive creative director of a big ad agency came barrelling up to me, beard twitching, clearly angling for a verbal scrap. I did a quick mental check. Turkey of the Week? Not for a while. Bad review in Private View? Hmm, don t thi...

 
 
Only one thing is certain in 2015: Hazlitt will be missed

Only one thing is certain in 2015: Hazlitt will be missed

Amid all the leadership changes in the media this year, the one no-one saw coming was last week's abrupt exit of the effervescent Fru Hazlitt from ITV.

 
 
Technology cannot win the battle for hearts and minds

Technology cannot win the battle for hearts and minds

I was struck by a comment on Radio 4's Hidden Histories Of The Information Age: "The weakness of modern strategy is that it is too reliant on technology - the triumph of accuracy of outputs with no impact on outcomes."

 
 
Global viewpoint from São Paulo

Global viewpoint from São Paulo

Jabuticaba: a little black fruit you ll only find in Brazil. Jabuticaba syndrome: a typical illness you will also only find in Brazil. It s a condition that compels people to get too easily settled. You will find that sufferers often use the excuse t...

 
 
Tech viewpoint on tech democratisation

Tech viewpoint on tech democratisation

Forgive the reference to Mad Men, but a sub-plot in this final series prompted a then-versus-now train of thought.

 
 

Diary

Jeremy Bullmore eulogises JWT for 150th anniversary

Jeremy Bullmore eulogises JWT for 150th anniversary

JWT celebrated its 150th anniversary on Friday (5 December) and marked the milestone by changing its name back to J Walter Thompson.

 
 
Not in the A List? Never mind, there's always next year...

Not in the A List? Never mind, there's always next year...

Being in Campaign's A List comes with many benefits, but the main one is the chance to drink at our expense for one night of the year only. And much drinking was done, of course.

 
 
Diary: Cock-and-balls story

Diary: Cock-and-balls story

Word reaches Diary that Leo Burnett's bald executive creative director, Justin Tindall, was once so keen to impress his girlfriend that he made the, erm, ballsy move to match his collar and cuffs, if you know what we mean.

 
 

Watch: the worst things that have happened to me at Cannes

Maurice Lévy, the chief executive of Publicis Groupe, Michael Roth, the chief executive of Interpublic, and Rémi Babinet, the...


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Trending on Campaign

Which A-Lister are you?

Which A-Lister are you?

Consider yourself as funny as Paul Lawson, creative as Nils Leonard or savvy as James Murphy? Answer the next 10 questions to find out which influential A-Lister you most closely resemble.

 
 
Campaign's Christmas Quiz

Campaign's Christmas Quiz

How much can you remember from 2014? Take part in our Christmas quiz and find out...

 
 
Agency Christmas cards 2014

Agency Christmas cards 2014

Campaign takes a look at some of the finest festive efforts from adland.

 
 
Top 10 advertising suits

Top 10 advertising suits

 
 
The Christmas ads you need to watch

The Christmas ads you need to watch

Campaign takes of look at the major Christmas ads including John Lewis, Sainsbury's, Waitrose, Asda and Debenhams, some of which have pulled at viewers' heartstrings, while others have offered up some comedy.

 
 

Promoted content

Campaign CityLive Challenge: Where smart tech meets street fun

Campaign CityLive Challenge: Where smart tech meets street fun

A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.

 
 
Private Hear: December 2014

Private Hear: December 2014

George Bryant founder and global innovations director,The Brooklyn Brothers, and Owen Lee, executive creative director, FCB Inferno, gave us their take on a selection of ads from the month just gone.

 
 
Creative collaboration flowers in Amsterdam

Creative collaboration flowers in Amsterdam

The city's inclusive spirit is a magnet for international talent looking for inspiration

 
 
Looking for utopia with agencies in Amsterdam

Looking for utopia with agencies in Amsterdam

Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate.

 
 
Feeding the beast

Feeding the beast

Audiences are always hungry for cultural interactions but, unless those communications are conducted correctly, your brand risks being chewed up and spat out

 
 
Amsterdam calling: a small hub for a big world

Amsterdam calling: a small hub for a big world

Perhaps it is the city's compactness that forces people to 'think outside the box' and strive for the big idea

 
 
Mindset over matter

Mindset over matter

The way to build a global micro-network is by exporting Amsterdam's open and inclusive philosophy