After watching this year's Super Bowl ads, the co-founder of AKQA found himself exasperated with a single question: why?
Guy Hayward, the global chief executive of KBS, shares guidance for creating campaigns that cut across languages and cultures for the Rio 2016 Summer Olympics.
Constant expansion and a "self-reinforcing business model" fuel growth of adland's most prestigious (and expensive) awards show
Amidst the deluge of red roses and chocolates, brands are going after consumers with everything from emojis to a matchmaker in the produce aisle. Campaign rounds up the Valentine's Day marketing highlights so far.
Viacom is rebranding the Channel 5 TV and digital portfolio.
A Virgin Media TV ad featuring Usain Bolt, the Olympic champion sprinter, has been banned for making "misleading claims" about broadband speeds compared to Sky and BT.
As more cynically-minded consumers batten down the hatches against the deluge of Valentine-themed marketing mush raining down ahead of the 'big day', we decided to snatch Cupid's arrow mid-air and take a stab at the flatulent notion of true love.
VisitScotland is celebrating the landscape, people, heritage and modernity of Scotland in a visually stunning TV campaign that uses the slogan 'A spirit of its own', marking the tourist body's first global push.
The boss of one of the world's leading media agencies has warned that last year's "Mediapalooza" when an unprecedented number of big clients put their accounts up for review at the same time "is now the new normal".
Russell Marsh, the global data officer at IPG Mediabrands, has joined Havas Helia as its chief data officer.
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Mac Macdonald, the president and partner at Sid Lee Amsterdam, has been appointed the group chief executive at Start Group, the independent global network that owns Hometown.
An Iceland direct mail ad - promoting a wine brand called Fat Bastard - has been banned by the advertising watchdog for being irresponsible.
UKTV has unveiled the new look of its W channel, which will replace Watch in a rebrand next week that is aimed at women in their thirties.
Experian, the data company, has appointed Bartle Bogle Hegarty London to help promote its credit score service to consumers.
Bartle Bogle Hegarty has focused its creative powers inwards to create an online recruitment film about the power of difference.
Omnicom, the owner of the BBDO and OMD networks, has reported income before income taxes of $1.78 billion, down 1.7 per cent year on year.
Maxus has launched a new technology consultancy, which will help businesses make the best use of technology in their marketing.
Cinema viewers this weekend will see an unusual takeover by Channel 4 of Digital Cinema Media's regular ident during the ad reel.
Lighthouse's founder wants Psyched to develop media leaders through coaching and counselling, Gideon Spanier writes.