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Brittaney Kiefer asked five directors to revisit the first ads...

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BRANDS

Childhood obesity strategy one year on: has it whipped brands into shape?

It's a year since the government's long-awaited childhood obesity strategy was announced to harsh criticism from industry, health campaigners and...

AGENCY

Why media agencies must move from 'what' to 'how'

We've been our own worst enemies, not least by constantly under-cutting each other, argues the managing director of UM London....

MEDIA

Adidas and BBC reprimand influencer 'follower buying' website that claims they are clients

Adidas and the BBC have rejected claims they are clients of a UK-based business that lets influencers buy followers and...

AGENCY

Pharma giant Sanofi picks Mindshare for global media

Sanofi, the French pharmaceutical giant that produces over-the-counter medicine, has appointed Mindshare to handle its global media planning and buying...

AGENCY

Malaria No More appoints Dentsu Aegis Network and R/GA London to global remit

R/GA London and Dentsu Aegis Network have been appointed to help Malaria No More UK achieve its goal of ending...

MEDIA

Group M rolls out viewability standards globally

Group M is optimising all its global media spend towards its standards of viewability.

AGENCY

Tributes paid to London College of Communication lecturer Jo Hodges

Tributes have been paid to Jo Hodges, tutor at the London College of Communication, who died last month.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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