Sainsbury's marketing director Sarah Warby to leave

Sainsbury's marketing director Sarah Warby is leaving after five years...

EasyJet restructures marketing team

Gillian Anderson and Nicola Adams join to push for mental health cure

Daily Mail pulls out of joint newspaper ad sales initiative Project Rio

How adland can crack gender equality in 2017

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Coke puts another £4.5m adspend behind Zero Sugar in next stage of campaign

Coca-Cola has launched a new campaign for Coke Zero Sugar across TV, outdoor and digital.

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Movers and shakers: Sainsbury's, Twitter, Bountiful Cow, Condé Nast, Adam & Eve/DDB and more

Campaign's round-up of the hires, departures and promotions across the industry.

MEDIA

My Media Week: Debbie Klein, Engine

Debbie Klein, CEO at Engine, casts her mind back to the end of year company meeting, highlights being the group...

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RNLI appoints Krow and Teneo Blue Rubicon for strategy and creative work

The Royal National Lifeboat Institution has taken on Krow and Teneo Blue Rubicon to work on its creative account.

BRANDS

Unilever calls on leaders to drive fight against stereotyping

Unilever's chief executive, Paul Polman, and chief marketing officer, Keith Weed, have called on political and business leaders to recognise...

AGENCY

Marketing budgets rise despite four-year low in industry confidence

UK adspend will fall 0.7% in 2017 before growing the same amount in 2018, according to the latest IPA Bellwether...

BRANDS

Why transforming failing car websites will provide an unlikely boost to agencies

Car company websites need transforming and a sales downturn will provide the jump-start the sector needs, writes Ben Rachel.

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How agencies can embrace a new model this year

2017: the year ahead

AGENCY
How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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