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The response to Transport for London's decision not to renew...

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The Guardian targets SMEs with launch of new ad tool

The Guardian is targeting small and medium sized businesses with the launch of Ad Manager, a self-service ad tool that...

BRANDS

Guinness seems to have taken a leaf out of Vice's book

Social video experts at Unruly review Guinness's latest ad "The Compton cowboys", created by Abbott Mead Vickers BBDO.

MEDIA

Mobile meets OOH is the sweet spot for location-based marketing

Location-based marketing combines the best of online and offline, of narrowcast and broadcast, of the real world and the virtual...

BRANDS

How easyJet targeted spontaneous travellers with a cafe

EasyJet, the budget airline, opened a Dutch-inspired pop-up café offering local cuisine sprinkles on bread to promote spontaneous travel.

BRANDS

Voxi targets students with 'Endless possibilities' campaign

Voxi, Vodafone's mobile network aimed at young people, is creating a series of activations at universities to draw to appeal...

AGENCY

How to hack yourself a more inclusive workplace

In the midst of a wave of talk and not enough action, how can brands and agencies build a more...

AGENCY

Asics names Saatchi & Saatchi as global ad agency

Sports brand Asics has named Saatchi & Saatchi as its global creative agency after the Publicis agency's work on the...

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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