In an exclusive interview with Campaign India, Terry Savage, chairman of Cannes Lions, speaks about the future of the festival....
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Alison Lewis, the global chief marketing officer of Johnson & Johnson consumer division, has little appetite for new flavours and...
The National Trust has appointed MullenLowe London to handle its advertising after a competitive pitch.
It was once the preserve of geeks and tech bros, but as some of YouTube's biggest stars get involved, podcasting...
As we learn to evolve consumerism and capitalism, so too must we learn to evolve Cannes, says 18 Feet &...
No-one in global media agencies is feeling comfortable and every company needs to think about transforming itself, the bosses of...
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Pulling out of awards shows and marketing is "jumping off the deep end and forgetting that we live and breathe by the creatives in our industry."
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).