Time to chat? Three tips to succeed at 'conversational commerce'

The rise of chatbots and voice search has completely changed...

MullenLowe axes 101 brand as buyout completes

Social platforms need to step up or risk destroying democracy

Trending on and off the turf: how Premier League players are boosting their social media reach

Five top directors review their first ads, plus the advice they wish they'd known then



WPP slashes revenue forecast as clients cut spend

WPP shares have crashed more than 10% after the world's biggest ad group cut its revenue forecast and warned growth...


Pringles' first chatbot creates personalised music videos

Pringles and DigitasLBi have created a Facebook Messenger chatbot for the brand that generates a personalised music video for fans....


Dominic West brings unexpected gravitas to a Dolmio ad

Social video experts at Unruly review Dolmio's "No drama".


Zenith hires OMD's Shah for leadership role

Zenith has poached OMD UK's chief strategy officer Rian Shah for a new dual leadership role for global and UK...


FMCG advertising is starting in the wrong place

FMCG companies must start from the point of sale first and work backwards, argues the managing director at shopper media...


Former BHS boss Dominic Chappell to be prosecuted over retailer's collapse

The Pensions Regulator will prosecute Dominic Chappell, the former owner of BHS, over his actions leading to the collapse of...


Movers and shakers: Shortlist, Airbnb, IPG, Publicis, Volvo, Jack Wills and more

Welcome to Campaign's round-up of the hires, departures and promotions across the industry.


Editors' Picks


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).