The newly-rebranded Snap turns five this week, evolving not only its name, but its core product beyond messaging.
The research shows that award-winning campaigns not backed by sufficient media spend will fail to be truly effective, writes Peter...
Rattling Stick's Andy Orrick and Fabula's Luke Williamson created the Saints of Somewhere podcast, which invites guests to discuss the...
We Are Social's creative content director has learned to hustle hard and listen to all feedback.
Face-to-face will always win and leads to a greater trust between individuals, writes the executive creative director at 18 Feet...
Facebook and Google need to start giving the market impartial and audited data, warns the CEO of Thinkbox.
Magazines prove they still hold plenty of influence online and Channel 4 signs up to cover the next two Paralympic...
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Omnicom has shut its media agency M2M in the UK following a string of account losses and Alistair MacCullum, the chief executive of M2M, is stepping down.
Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.