Agency behind Rule40 parody Twitter bot knew it was 'infringing' IOC rules
An agency has confessed to setting up the @official_Rule40 account, a parody Twitter account which tweeted to anyone using official...
The New European launches auction to sell ad space
The New European, the pop-up newspaper for pro-Europeans, will begin selling ad space using an online auction.
Unilever teams up with ZipJet for Persil-branded on-demand laundry service
Unilever has formed a partnership with laundry and dry-cleaning startup ZipJet to offer clothes washed with Persil detergent.
Amazon delivery drones already marketing 'success' for retailer as UK pilot begins
Amazon's drone delivery service, while is being piloted in the UK this year, is already a marketing success for the...
Magazine ABCs: Top 100 for first half of 2016
The UK's most actively purchased magazines and digital editions have been revealed for the first half of 2016.
Magazine ABCs: Men's Health leads the pack but top three see circulation shrink
Men's Health retained its ranking as the biggest selling men's magazine, with Forever Sports, published by Haymarket for Sports Direct,...
Magazine ABCs: Women's weeklies fall 8.4%
Women's weeklies have declined in circulation once again with an 8.4% year-on-year drop over the first half of 2016, according...
Step up now to avoid or minimise the economic damage of recession
Marketing expenditure is an investment, not a cost, and should be seen as such when considering where to slash funding,...
Arianna Huffington to leave Huffington Post
Arianna Huffington has stepped down as editor-in-chief at Huffington Post to focus on a new venture called Thrive Global.
Marketers warned over online endorsements after CMA probe
Marketers have been warned to make it clear that online endorsements are paid-for ads after an investigation by the Competition...
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1 'There are hundreds of Kevin Roberts in advertising': a senior creative speaks out
Tiger Savage, a senior female creative, gives her opinion on sexism in the industry and why Kevin Roberts' recent comments are just the tip of the iceberg.
1 Look out for the invisibles and introverts in your agency
By cultivating a clubbable culture, agencies are ostracising talented introverts, writes Andy Jex, the executive creative director at Saatchi & Saatchi London.
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