Facebook and Google need to start giving the market impartial and audited data, warns the CEO of Thinkbox.
R/GA's primary focus is on its consultancy business as the industry battles with companies including PricewaterhouseCoopers and McKinsey moving into...
Trinity Mirror's print ad revenue dropped 21% year on year in the third quarter of 2016, as tough times for...
Airbus' line of commercial jetliners takes a "family flight" through the skies in the most viral ad this week.
Molson Coors Brewing will be speaking with agencies about its media business in the UK, US and Canada.
The Association of National Advertisers has backed calls for Facebook's video metrics to be audited by a third party.
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Omnicom has shut its media agency M2M in the UK following a string of account losses and Alistair MacCullum, the chief executive of M2M, is stepping down.
Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.