AGENCY
Road safety ad mocked for 'blaming the cyclist' over deaths

Road safety ad mocked for 'blaming the cyclist' over deaths

The government's latest road safety ad has sparked criticism for blaming cyclists killed in collisions with lorries.

BRANDS
Sainsbury's rolls out one-hour delivery by bike in inner London

Sainsbury's rolls out one-hour delivery by bike in inner London

After a trial earlier this year, Sainsbury's is introducing a service to 35,699 London postcodes that will offer delivery by...

MEDIA
BBC will require login for iPlayer and mobile apps in 2017

BBC will require login for iPlayer and mobile apps in 2017

The BBC will ask all users to log into iPlayer from 2017, but claims the move is not about catching...

BRANDS
Infiniti works to hone its 'entrepreneurial' positioning

Infiniti works to hone its 'entrepreneurial' positioning

Nissan's luxury subsidiary is aiming for sharper definition to help it claim more share in its key markets.

MEDIA
Disney said to be considering Twitter takeover bid

Disney said to be considering Twitter takeover bid

Disney is considering a bid to buy Twitter, according to reports.

BRANDS
Don't be a casualty of 'tiara syndrome', says Nationwide's CMO

Don't be a casualty of 'tiara syndrome', says Nationwide's CMO

Nationwide's chief marketing officer Sara Bennison shares the advice that has guided her throughout her career.

MEDIA
Radio deregulation plans coming this year, says culture minister

Radio deregulation plans coming this year, says culture minister

Proposals to deregulate UK radio will be put forward by the end of the year, says the government's minister for...

Editors' Picks

Brands that forge an emotional tie are best protected from copycats
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1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.