Latest Work

National Trust "nature misses you" by Jam The National Trust commissioned Jam to create a series of online videos as part of its "nature misses you" campaigned, aimed at getting kids outdoors this summer. The humorous videos hosted on YouTube tell stories...

Subaru Outback "group photo" by DDB Canada Toronto Subaru has released a TV campaign for its Outback model car. DDB Canada Toronto created the spot, which mocks hipster poseurs and then contrasts them with the authentic outdoors men and women that Subaru wants...

BBC "WW1 Centenary" by Karmarama Newsreader Huw Edwards narrates a new trail by the BBC commemorating the start of World War One. The idea is to remind audiences that the BBC is unique in its coverage of national events.

Post Office "we're changing" by Dare The Post Office, which says that it is spending more than 1 billion on modernising its 6,000 branches, has released a campaign telling people how it has changed since it was privatised earlier this year....

Suzuki "meant to be" by The Red Brick Road A man is oblivious to the improbable number of Suzuki Swifts crowding the streets until he eventually comes face to face with one and is blown away in the brand s new TV campaign. The...

Latest video

Watch: the worst things that have happened to me at Cannes

Maurice Lévy, the chief executive of Publicis Groupe, Michael Roth, the chief executive of Interpublic, and Rémi Babinet, the...

Link to Bullmore Bot: random gems of wisdom from adland's agony uncle, Jeremy Bullmore

Editor's pick

Are creatives too isolated from media?

Are creatives too isolated from media?

Is media moving into such complex areas that there's a danger of it leaving behind a bewildered array of other agency specialists - particularly creatives?

 
 
The Scottish question

The Scottish question

To be or not to be a separate country? That is the big debate for the Scots, who will head to the polls in just under two months' time. As the battle to win votes heats up ahead of the 18 September referendum, we asked two senior creatives in Scotlan...

 
 
Does radio need another digital multiplex?

Does radio need another digital multiplex?

Is there demand among advertisers and listeners for the pending second national DAB multiplex, Arif Durrani asks.

 
 
Shulman's Vogue bucks trends to remain on top

Shulman's Vogue bucks trends to remain on top

Vogue's editor of more than two decades tells David Benady how the magazine has remained high-end while widening its appeal.

 
 
Dear ad agency CEO, please help me...

Dear ad agency CEO, please help me...

How do agency bosses respond to student pleas for advice and work placements? Jeremy Lee goes undercover to find out.

 
 
Private View: Darren Bailes and Steve Vranakis

Private View: Darren Bailes and Steve Vranakis

 
 

Features & Analysis

Twitter's latest big idea: focus on the small talk

Twitter's latest big idea: focus on the small talk

The World Cup is now over, but people are Tweeting about everyday life. Should brands join in, David Benady asks.

 
 
Affluent consumers deserve richer ads

Affluent consumers deserve richer ads

Ads targeting the affluent tend to be hackneyed affairs - so ditch the clichés and actually engage with these people, Richard Huntington says.

 
 
School of thought

School of thought

After 30 years, Dave Buonaguidi has swapped agency life to set up Gratis, a free school that he hopes will benefit both students and the creative industry alike.

 
 
Old faces bid for control of new media economy

Old faces bid for control of new media economy

Power plays by Rupert Murdoch and John Malone driven by threat from digital upstarts, not just egos. By Maisie McCabe.

 
 
Thing we like: BBC Worldwide, Tulisa relief, AOL, Sky

Thing we like: BBC Worldwide, Tulisa relief, AOL, Sky

Some things in the media business we liked in the week up to 25 July, and one thing we didn't...

 
 
Do agencies hold too much power?

Do agencies hold too much power?

Will advertisers suffer from Omnicom Media Group's decision to pull all ads from Channel 5, David Benady asks.

 
 
Is the 'pure' advertising pitch doomed?

Is the 'pure' advertising pitch doomed?

In a communications world that has become increasingly multi-channelled and complex, are agencies witnessing the slow but sure decline of the advertising-only pitch? That there has been a slow reduction in the number of such contests in recent years ...

 
 

Opinion & blogs

From start-up to corporate beast: the task facing Lund

From start-up to corporate beast: the task facing Lund

I had lunch the other day with a former big-agency CEO who went off and did a start-up a couple of years ago.

 
 
Ad business needs more like its rebel with a cause

Ad business needs more like its rebel with a cause

A recent reunion at my village school was a reminder of how much your earliest years shape you. I once made a stab at a career in advertising, but it finished before it began - me having been stumped by the second question on Young & Rubicam's 1994 g...

 
 
Take a lead from Carat and recharge your batteries over the summer holidays

Take a lead from Carat and recharge your batteries over the summer holidays

School's out for the summer - and so too, for once, is the sunshine. As teachers across the country pick themselves up and begin the healing process, spurred on no doubt by the promise that Michael Gove will not be returning to class in September, th...

 
 
Global viewpoint from Hamburg

Global viewpoint from Hamburg

What does the word independent mean to you? For years, I grew in the fertile environment of London's digital agencies, so I can't read the word without seeing the smiles of suddenly rich agency founders as they hand the keys for their funky empire to...

 
 
Tech viewpoint on personalisation

Tech viewpoint on personalisation

It's the most overused word in marketing and advertising in 2014, so let's drill down to what personalisation actually means. According to the Cambridge Dictionary, it is "the process of making something suitable for the needs of a particular person"...

 
 

Diary

Social photos of the week

Social photos of the week

Who doesn t love a lemon drizzle? The Essentials magazine summer fete scored big with the sunshine and a bake-off-winning cake from Goodstuff s Sam Drake . "Ignore most great ideas , they are ten a penny. Concentrate on great execution." Words...

 
 
Diary: Tubbs in the tub

Diary: Tubbs in the tub

With Dave Buonaguidi leaving Karmarama after 14 years, was Ben Bilboul trying to turn back the clock and convince him to stay by emulating Hot Tub Time Machine ? Actually, no the hired hot tub was part of Karmarama s Miami Vice -themed annual sum...

 
 
Social photos of the week

Social photos of the week

Grey s Nils Leonard (@nilsleonard) has been keeping us amused with photo documentation of his trip to Korea. Our favourite Tweet was this interesting building, which Leonard showcased with the simple line: "Welcome to Korea." William Hague won...

 
 

Additional Information

Campaign Jobs


Trending on Campaign

Dear ad agency CEO, please help me...

Dear ad agency CEO, please help me...

How do agency bosses respond to student pleas for advice and work placements? Jeremy Lee goes undercover to find out.

 
 
6 ads that made... Bartle Bogle Hegarty

6 ads that made... Bartle Bogle Hegarty

Sir John Hegarty looks back at some of the best ads created during Bartle Bogle Hegarty's 34 years and how, in its own way, each spot was groundbreaking.

 
 
School of thought

School of thought

After 30 years, Dave Buonaguidi has swapped agency life to set up Gratis, a free school that he hopes will benefit both students and the creative industry alike.

 
 
Shoestrings and heartstrings: Scottish independence

Shoestrings and heartstrings: Scottish independence

How the Let's Stay Together campaign came together by MT Rainey.

 
 
Why media strategy is a creative problem

Why media strategy is a creative problem

The days of creative conviction leading media selection are gone, but a lot has been lost on the way, Phil Georgiadis says.

 
 
Rock 'n' roll brand

Rock 'n' roll brand

As an art student in New York, Dave Trott befriended a future punk pioneer who understood that image was more powerful than substance.

 
 

Promoted content

Ad technology makes its mark at Cannes

Ad technology makes its mark at Cannes

Programmatic trading enables tailored content to reach consumers at the right place, at the right time, using data and technology for real-time targeting. Ad tech is transforming advertising and the business models of media owners, but some industry ...

 
 
Bus ads deliver on the high street

Bus ads deliver on the high street

The high street offers advertisers a captive audience, with bus ad formats providing high-impact and effective creative solutions.

 
 
Make an emotional impact

Make an emotional impact

Brilliant technology. Brilliantly used. That, in a nutshell, is what digital out of home is all about.

 
 
Talent and culture drive programmatic success

Talent and culture drive programmatic success

Campaign hosted a roundtable, in association with MediaMath, at a rooftop venue in Cannes to debate how programmatic advertising is being adopted by marketers and what that means for brands, agencies and publishers. The following is an excerpt of the...

 
 
Getting creative with data

Getting creative with data

How can the strategic use of data inspire businesses to be more creative? Marketers and agencies put their heads together around the Campaign table in Cannes to thrash it out.