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Phones4u 'missing our deals will haunt you' by Adam & Eve
Campaign Work, Wednesday, 28 September 2011 12:55PM
Adam & Eve is launching a horror-themed ad campaign for Phones4u.
Phones4u 'missing our deals will haunt you' by Adam & Eve
The activity will be spearheaded by two TV spots, which show potential customers being pursued by ghoulish characters. However, on catching their supposed victims, the creepy incarnations simply point out the deals they could have been offered by Phones4u.
The TV spots, which use the strapline "Missing our deals will haunt you", will be supported by a series of eerie two-second teasers, as well as press, radio and digital work. The campaign will also be promoted in-store.
It was created by Aidan McClure and Laurent Simon, and directed by Garth Jennings through Hammer & Tongs.
This article was first published on Campaign Work
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