Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
In association with
McDonald's 'festive menu 2011' by Leo Burnett
Campaign Work, Tuesday, 29 November 2011 12:03PM
McDonald's is launching a new campaign to promote its festive menu. Created by Leo Burnett, the ad shows people dressed as Santa Claus cycling around on their festively decorated bikes, eventually ending up at a McDonald's restaurant.
McDonald's 'festive menu 2011' by Leo Burnett
The ad was written and art directed by Ed Morris and Andy Drugan. It was directed by Andy McLeod through Rattling Stick. The TV ad is also supported by outdoor and press. The editor was Jonnie Scarlett at The Quarry. Post-production was by MPC and audio post-production was by Wave. Media was handled by OMD UK.
This article was first published on Campaign Work
Related articles
- McDonald's 'Mixed Up Maps' by Razorfish
- McDonald's 'come as you are' BETC Paris
- McDonald's 'first day' by Leo Burnett
- McDonald's targets coffee drinkers
- McDonald's 'coffee and conversations' by Leo Burnett
- Leo Burnett's John Poorta steps down
- McDonald's 'he's happy' by Leo Burnett
- McDonald's 'all-in-one Breakfast Wrap' by Leo Burnett
- McDonald's 'happy box' by Leo Burnett London
- McDonald's '1955' by DDB Oslo
Additional Information
Campaign Jobs
- Digital Account Director - Creative Agency - London Sphere Digital 50-70k +bonus +benefits, London, South East
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Marketing Executive - Renewables Met Office £20,570 up to £21,560 for exceptional candidates + competitive benefits, Based in Exeter
- Senior web producer for clientside role in Clerkenwell £45-50k Digital Gurus £45000 - £50000 per annum, London
- Lead Online Communications Officer Adam Recruitment £22000 - £24000 per annum, Wilmslow
Highest rated
Most viewed
- Blippar connects disjointed families, says MEC executive
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Heinz brings back invisible bottle of tomato ketchup
- Polycell gets cheeky in crack-filler campaign
- Initiative scoops Amazon global media business
- Marks & Spencer loses AdWords battle to Interflora
Most commented
-
Forget the digital cluster bomb – be more like Bob
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.
