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McDonald's 'first day' by Leo Burnett
Campaign Work, Monday, 06 February 2012 11:45AM
McDonald's UK launched its latest brand TV ad on 4 February during the break for Supernanny US on E4.
McDonald's 'first day' by Leo Burnett
Entitled "first day", the ad, created by Leo Burnett, aims to capture the reassuring feeling of familiarity a visit to McDonald's gives its customers.
The ad shows a young man on his first day in a new job.
This article was first published on Campaign Work
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A demographic portrait of Twitter, Tumblr, Pinterest, Instagram and Facebook users
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.
