VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
In association with
Campaign Work, Tuesday, 27 March 2012 04:18PM
Adidas 'Space Diver launch' by Creature London
The pan-European campaign to launch the Adidas Originals Space Diver shoe (sold exclusively in Foot Locker) includes a TV spot that is running in the UK, Spain, France, Germany, Italy and the Netherlands.
It is supported by a Facebook app, digital activity and a campaign website.
This article was first published on Campaign Work
Interesting research here from the research from the Pew Research Center points to how Twitter isn’t perceived by some teens as a social network in the same way as Facebook or LinkedIn.