Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
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VW Beetle 'hitchhike with a like' by Tribal DDB Amsterdam
Campaign Work, Friday, 30 March 2012 12:20PM
Tribal DDB Amsterdam has launched an interactive online game for Volkswagen, featuring the third generation of the Beetle car.
VW Beetle 'hitchhike with a like' by Tribal DDB Amsterdam
In the game, there are 64 characters driving 64 uniquely designed Beetles.
Each of the 265 rides bring surprising stories and outcomes, and there are opportunities to earn extra points, unlock prizes and discover originally composed music tracks.
This article was first published on Campaign Work
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