In association with
Evian 'smart drop project' by BETC Paris
Campaign Work, Thursday, 14 June 2012 10:20AM
For the launch of the Evian's home delivery service evianchezvous.com, BETC Paris' digital arm, BETC Digital, has created a fridge magnet that can order bottled water when you run out.
Evian 'smart drop project' by BETC Paris
Users can click on the fridge magnet, which connects using Wi-Fi, the moment they realise they need more water.
This article was first published on Campaign Work
Additional Information
Campaign Jobs
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Junior-Mid Copywriter Major Players £30000 per annum, City of London
- Junior Creative Artworker Pitch Consultants £15000 - £18000 per annum, West Midlands
- Russian speaking Lead PHP/Javascript Developer Needed! Digital Gurus £75000 - £90000 per annum + benefits, City of London
- Senior Account Manager Red Sofa London £35000 - £38000 per annum, London
Most viewed
- Blippar connects disjointed families, says MEC executive
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Heinz brings back invisible bottle of tomato ketchup
- Polycell gets cheeky in crack-filler campaign
- Initiative scoops Amazon global media business
- Marks & Spencer loses AdWords battle to Interflora
Most commented
-
Five steps to making email mobile friendly
Despite predictions of the demise of email, figures from the Radicati Group show that there were around 2.1 billion emails users in 2012, with the number set to grow beyond 2.8 billion in the next four years.
