In association with
Campaign Work, Monday, 25 June 2012 03:32PM
The work was inspired by Joey "Knucklehead" Turman, a young US choreographer who turned to street dancing to create a better future for himself.
The song featured, Do The Toe Tappy, is by Turman and is available to download at MakeItPossibleProject.com
The work is part of a larger initiative from the brand that is seeking to help people transform their dreams into reality.
It is supported on Twitter at #zerodance and #toetappy.
This article was first published on Campaign Work
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.