Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
In association with
Campaign Work, Tuesday, 07 August 2012 11:46AM
Nike 'find your greatness – jogger' by Wieden & Kennedy Portland
The latest ad in the brand's "find your greatness" campaign was directed by Lance Acord and focuses on an overweight 12-year-old boy from London, Ohio running along a country road.
This article was first published on Campaign Work
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.