VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
In association with
Campaign Work, Thursday, 10 January 2013 08:00AM
101 has created a campaign for Ready Brek. A TV spot, "The Ready Brek Super Smooth Guarantee", shows the ridiculous forfeits real-life employees will perform should any child find a lump in their porridge. A dedicated hub on Nickelodeon.co.uk will allow children to punish Ready Brek staff. The work was written and art directed by Thomas Ilum and Zoe Sys Vogelius. It was directed by Rafael Lopez through Stink.
This article was first published on Campaign Work
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.