Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
In association with
Boots ''tis the season to be gorgeous' by Mother
Campaign Work, Wednesday, 01 November 2006 01:54PM
Beautiful women multi-task between normal festive duties and making themselves look good in Boots' Christmas television advertising campaign, created by Mother. The TV spot follows the women working their way through festive duties such as stuffing the turkey while applying blood red nail varnish to expensive talons, and soaking in the bath while peeling Brussel sprouts. It aims to highlight how women manage to look glamorous at Christmas while carrying out the shopping and cooking. The ad, which was shot in Barcelona with a team of 105, took over 18 hours to film. The turkey scene alone took a whole day and more than 120 kilos of Brussel sprouts were used in the bath scene.
This article was first published on Campaign Work
Additional Information
Campaign Jobs
- Digital Account Director - Creative Agency - London Sphere Digital 50-70k +bonus +benefits, London, South East
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Senior Designer Duke Circa £40k - £43k , London
- Graphic Designer CitNOW £25,000-£35 000pa, Wokingham, Berkshire
- Senior Account Director or Group Account Director, Social / Digital, £60k - £70k, Old Street Agency MODA consult up to £70k + excellent benefits, Central London, Old Street
Highest rated
Most viewed
- Blippar connects disjointed families, says MEC executive
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Heinz brings back invisible bottle of tomato ketchup
- Initiative scoops Amazon global media business
- Polycell gets cheeky in crack-filler campaign
- Marks & Spencer loses AdWords battle to Interflora
Most commented
-
Forget the digital cluster bomb – be more like Bob
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.
