In association with
Campaign Work, Thursday, 26 February 2009 01:54PM
This ad for the baseball PlayStation game 'MLB 07' shows a busy US street full of traffic and commuters trying to cross the road. One rogue businessman sees his opportunity and runs through the stream of cars and slides through road works and dirt to get to the other side. Onlookers eye him with admiration. He has an MLB attitude.
This article was first published on Campaign Work
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.