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Campaign Work, Thursday, 26 February 2009 01:54PM
A number of famous faces from the world of football appear in a new £5m campaign for Labrokes by M&C Saatchi.
In the ad, former footballers Ian Wright, Ali McCoist, Lee Dixon and Chris Kamara engage in a lively debate about who's going to win the league. The footballers play builders, whilst TV presenters Kirsty Gallagher and Jimmy Hill play cafe workers.
The ad ends with the line: "Everyone's got an opinion. What your's worth?"
This article was first published on Campaign Work
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