VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
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Lucozade Energy 'big brother idents' by M&C Saatchi
Campaign Work, Friday, 05 June 2009 09:33AM
Lucozade is sponsoring Big Brother this year and is promoting the tie-up with a series of idents created by M&C Saatchi.
Lucozade... sponsors Big Brother
The campaign focuses on a diminutive man and his taller sibling - his ‘big brother’ – who he challenges to complete a number of seemingly impossible dares.
VIDEO 1: South Pole Top
VIDEO 2: South Pole Tail
VIDEO 3: Bling Top
VIDEO 4: Bling Tail
VIDEO 5: Bat Top
VIDEO 6: Bat Tail
VIDEO 6: Boxing
This article was first published on Campaign Work
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