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Sony PlayStation 'The PlayStation 3 launch' by TBWA\Media Arts London
Campaign Work, Tuesday, 25 August 2009 08:00AM
Sony PlayStation is positioning its new PS3 as a console that goes beyond gaming in a new TV spot created by TBWA\London.
Sony PlayStation 'The PlayStation 3 launch' by TBWA\Media Arts London
The high-octane ad, which runs with the endline the game is just the start seeks to promote the console as an all-round entertainments hub, by highlighting that it can also be used to view blue-ray movies and TV shows.
This article was first published on Campaign Work
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A demographic portrait of Twitter, Tumblr, Pinterest, Instagram and Facebook users
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.


