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Orange 'Samsung Solid Extreme' by Chemistry Communications
Campaign Work, Saturday, 27 February 2010 12:00AM
Orange is launching a direct marketing campaign around the Samsung Solid Extreme B2100 handset.
Orange 'Samsung Solid Extreme' by Chemistry Communications
The direct mail pack describes the handset's features with emphasis on its durability. The target audience is 40,000 individuals who work in construction, transport, retail, utilities and manufacturing.
An email will also be sent out with a video of the mobile surviving a variety of accidents.
This article was first published on Campaign Work
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A demographic portrait of Twitter, Tumblr, Pinterest, Instagram and Facebook users
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.
