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Campaign Work, Tuesday, 30 March 2010 02:20PM
To make the execution impactful and challenging, the campaign focuses on the fact that even the worst individuals can become good people by donating their organs.
This article was first published on Campaign Work
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.