In association with
Campaign Work, Thursday, 22 April 2010 11:42AM
The spot is based on the idea that when women successfully lose weight, it's other women who notice the differences.
This article was first published on Campaign Work
It marks Pinterest’s first step towards associating images directly with brands and could be the beginning of a change on the social network that sees it become a marketplace as well as a site where people pin ideas of things they like or that inspire them.