In association with Radiocentre

Aidan McClure and Laurent Simon, creative directors at adam&eveDDB, reveal their Three Golden Rules for great radio.


January's Aerial Awards winner: KFC 'Money'

Arial Awards

Celebrating the best of British radio advertising

Campaign, in association with Radiocentre, invites a different creative director each month to critique some of the latest ads to air on radio.

Could you do better? Enter your work at