Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Creature wins Your Move ad business
By Jeremy Lee, campaignlive.co.uk, Thursday, 04 October 2012 11:05AM
Creature London has won the £2 million advertising account for the estate agent Your Move after a competitive pitch.
Your Move: Creature beat Karmarama and M&C Saatchi
The agency defeated Karmarama and M&C Saatchi in a process managed by the pitch consultant Squadron. Creature is set to launch its first work for Your Move in January 2013.
The appointment follows that of MPG Media Contacts to the media planning and buying account.
Your Move claims to be the largest estate agency brand in the UK, with more than 300 branches.
Dan Shute, a managing partner at Creature London, said: "Estate agents are a much-maligned sector; we're relishing the chance to work with the UK's largest to show everyone that reputation isn't always justified."
David Newnes, the managing director of Your Move, added: "We needed an ambitious, smart and creative agency – we found that in Creature London."
Follow @JezzaleeThis article was first published on campaignlive.co.uk
Additional Information
Campaign Jobs
- Designer/Illustrator/Children's Designer Premier Media plus excellent benefits, Central London
- Lead User Experience Designer -London - £55,000-£65,000 Digital Gurus £60 - £70 per annum, London
- Senior Account Manager Gemini Search £34000.00 - £38000.00 per annum, City of London
- Powerpoint and Infographics presentation designer 30 to 40k+ Digital Gurus £30 - £45 per annum, London
- Web Development Manager NG Digital Marketing 30-35k DOE, South West
Highest rated
Most viewed
Most commented
-
Chronicles of Cannes – Day Two: The Redux
Day two dawned….and with it another migration back to the Palais.Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…
