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Rooney Carruthers

Rooney Carruthers


Founding partner



Work Telephone

+44 (0)20 7592 7402


Fifth Floor, Greencoat House, Francis Street, London, SW1X 7NW


27th December 1958

Career highlights

Setting up VCCP, launching O2, launching Orange.

Most cringeworthy moment of your career

Crashing a brand new open-top Spider convertible into a skip in front of Bartle Bogle Hegarty (with an audience).

Best thing about your job

Meeting my wife.

Worst thing about your job

Failure. When it's your own company, failure hurts twice as much.

Advice for a wannabe A Lister

Get spotted having lunch with Johnny Hornby.

If you could be anyone else in this business, who would it be?

Leon Jaume, because of his hair.

What would you do on a sabbatical?

Finish your last week in Île de Rhé.

Your USP?


What would you change about yourself?

My temper.

Favourite media

The Telegraph on a Saturday and Sky.

Favourite shop

Wickle in Lewes.

What’s the biggest lie you’ve told?

It's fantastic, really good!

How many toilets do you own?


What can’t you live without (apart from family)?



The fiery and passionate Welshman has struggled for years with the claim that VCCP is not creative enough, so he went to the home of creativity and tempted Mother's Darren Bailes from East London to Victoria to fix the problem.

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