Agency: Anomaly London
Chief executive (EMEA)
Starcom MediaVest Group
+44 (0)20 7190 8008
Whitfield House, 89 Whitfield Street, London, W1T 4HQ
25th March 1962
BMP, Bartle Bogle Hegarty, Motive, Starcom – working with some of the best in the business.
As new managing director, sitting the whole of Starcom Motive on the floor of a meeting room and ranting for an hour about what great communications campaigns needed to look like. Not a great management technique.
Diversity – from the UK to Russia to the Middle East, seeing young teams creating great product.
Sending e-mails about headcount management.
Stealing John Hegarty's great advice – when others zig, zag.
A 24-year-old digital expert.
Get back on a plane, but this time with my family.
Ask someone else, please.
Hair back, please.
It changes every week.
Evans Cycles and any genuinely old hardware store. Sad, isn't it?
I love the French.
This is getting weird – one house, three toilets. What's the right answer?
Campaign, of course.
He might appear mild-mannered and low key, but Jacob is not afraid of instigating dramatic change, as evidenced at Starcom this year. The Starcom stalwart is determinedly aiming for a successful turnaround of his agency's fortunes.