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David Patton

David Patton


Group chief executive


Grey Group

Work Telephone

+44 (0)20 3037 3284


Grey, The Johnson Building, 77 Hatton Gardens, London, EC1N 8JS



Career highlights

1991-95, marketing manager, Nintendo; 1995-2004, European vice-president marketing, Sony PlayStation; 2004-07, senior vice-president marketing communications, Sony Europe; 2007-date, group CEO, Grey London.

Most cringeworthy moment of your career

Completing this survey.

Best thing about your job

Working with the people at Grey London.

Worst thing about your job

Tube journey to and from the office.

Advice for a wannabe A Lister

You should have more important things to worry about.

If you could be anyone else in this business, who would it be?


What would you do on a sabbatical?

Travel the world on a bike.

Your USP?

I am not a brand.

What would you change about yourself?

I'm OK with what I have.

Favourite media

The Sunday Times, Wired, Xfm, Google.

Favourite shop

iTunes Store.

What’s the biggest lie you’ve told?

I haven't.

How many toilets do you own?


What can’t you live without (apart from family)?

Fresh air.


Patton came into the Grey job promising change. He wasn't slow swinging the axe and bringing in his own people. A coherent management team is now in place and his restructuring is done. Now he must prove it works.

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