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Dawn Airey

Dawn Airey

Job

Chairman and chief executive

Company

Channel 5 Broadcasting Limited

Work Telephone

+44 (0)20 7550 5555

Address

22 Long Acre, , London, , WC2E 9LY

E-mail

Undisclosed.

Career highlights

Controller arts and entertainment, Channel 4 (1994-96); chief executive of Five (1996-2002); managing director, channels and services, BSkyB (2002-2006); director of global content, ITV (2007); chairman and chief executive, Five (2008-present).

Favourite TV programme

Coronation Street.

Newspaper

The Sun.

Magazine

The New Yorker.

Website

MediaGuardian.

Favourite recent marketing campaign

Cadbury \"eyebrows\".

Favourite brand

Style + functionality + ingenuity = Apple.

What’s your concession to the recession?

Undisclosed.

Who would play you in a movie?

Uma Thurman.

Party trick

Undisclosed.

Hobbies

Antique maps; raising ducks; watching Milkshake! and CBeebies with my daughter.

What gadget do you think should be invented?

iPod app that delivers a week's worth of Corrie episdoes in advance.

You’ve got one last Tweet before you die. What do you Tweet?

Undisclosed.

Lowdown

Those who thought Dawn Airey had taken leave of her senses when she decided to chuck up her position as heir-apparent to Michael Grade at ITV felt vindicated when speculation gained ground during 2009 that her new employer, Five, may not have much of a future. But Airey is nothing if not a fighter – and, after all, Five's owners (RTL and, ultimately, the mighty Bertelsmann Corporation) are not without resource.

Born

1960. Preston, Lancs.


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