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Fredrik Bond

Fredrik Bond

Job

Director

Company

Sonny London

Work Telephone

+44 (0)20 7734 8124

Address

68, Wardour Street, London, , W1F 0TB

E-mail

fredrik@sonnylondon.com

Career highlights

Tennis pro and later canoe pro for Club Med.

Favourite TV programme

Strictly. I could do that, I know I could do that, I have the right clothes.

Newspaper

International Herald Tribune online and Svd.se.

Magazine

Campaign.

Website

sonnylondon.com.

Favourite recent marketing campaign

Philips – it is doing brilliant stuff.

Favourite brand

Patagonia, practical and ethical and my producer made me say so.

What’s your concession to the recession?

Chocolate-coated almonds with licorice.

Who would play you in a movie?

Cate Blanchett.

Party trick

Chicken dance.

Hobbies

Fishing and karaoke.

What gadget do you think should be invented?

A wireless telephone that you could carry with you, might be useful on shoots.

You’ve got one last Tweet before you die. What do you Tweet?

\"Goodbye, loved it.\"

Lowdown

Bond is back. The Swede's return to these shores last year and the launch of his own production company, Sonny, has been a welcome addition to the UK's bank of award-winning and conversation-starting work. Brylcreem's \"effortless\", \"space\" for Carling, Levi's \"first time\" and the wonderful \"smooth outcome\" for Stella 4.0 are all Bond's beauties.

Born

Stockholm in the 70s.


Additional Information

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