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Jo Hagger

Jo Hagger

Job

Managing director

Company

Glue London

Work Telephone

+44 (0)20 7739 2345

Address

31 Old Nichol Street, London, E2

E-mail

jo@gluelondon.com

Career highlights

Discovering the internet in my first job at Warner Music... digital via NTL interactive's grad-programme... brilliant design via Deepend... and brilliant creative and digital advertising via glue – eight years ago and counting.

Favourite TV programme

Bruce Parry's Amazon.

Newspaper

The Guardian.

Magazine

Time Out.

Website

fmylife.com for the dark-side, TED for the dark-matter and Topshop for light relief.

Favourite recent marketing campaign

I admire those for Ocado, Marmite, Boden, The Tate and Grey Goose, but it's a lot easier to think of ones that I really, really don't like.

Favourite brand

Whistles and Ren, for making me more presentable than I naturally am.

What’s your concession to the recession?

Public transport whenever possible. Cunning reverse psychology.

Who would play you in a movie?

Bubbles Devere.

Party trick

Losing my memory.

Hobbies

Day-dreaming, writing lists and consuming as much crap popular and un-popular culture as possible.

What gadget do you think should be invented?

A teasmaid-asimo-taxi mash-up that manages every aspect of life between waking up and getting to your desk in the morning.

You’ve got one last Tweet before you die. What do you Tweet?

\"To my lovely family and friends – goodbye and thanks for everything! All round to mine NOW (please) for the party to end all parties...\"

Lowdown

Fun, friendly, but with a real professional edge, Hagger sums up Glue's approach. She has worked hard to develop the agency from a creative digital shop into a business that's comfortable fighting with the big boys – her job now is to keep it up there.

Born

Oxford. Let when remain a mystery.


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