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Paul Lawson

Paul Lawson


Group managing director


Leo Burnett Group

Work Telephone

+44 (0)20 7071 1800


Kensington Village Warwick Building, Avonmore Road, London, , W14 8HQ


Career highlights

William Hill, ABM, GGT, Lowe Howard-Spink, Grey, WCRS, London Business School, Leo Burnett.

Favourite TV programme

Have I Got News For You.


The Guardian.


Private Eye.


Favourite recent marketing campaign

Leo Burnett's \"House of Cards\" idea for Shelter, TV ad: inspiration for installation on the fourth plinth in Trafalgar Square; magnet that drew loads of famous artists to create and donate card-themed artworks for superb auction event.

Favourite brand

First Direct. Brilliant customer service, consistently delivered over many years now.

What’s your concession to the recession?

Highly technical GDP forecasting.

Who would play you in a movie?

Whoopi Goldberg.

Party trick

Hiding Jon Burley's insulin-injecting kit.


Inventing new camera angles for \"self shots\" that enhance certain key assets in pictures I upload to \"specialised\" online forums.

What gadget do you think should be invented?

A more manouverable, and powerful, wide-angled camera lens.

You’ve got one last Tweet before you die. What do you Tweet?

\"@twitter-jacker...if you're in Heaven at the same time as me, I'm going to give you beat down in front of God, the Angels and the horse you rode in on.\"


Fiercely intelligent, hyperactive and with a razor-sharp wit, you can't help but get the feeling that Leo Burnett's Kensington Village offices could be a tad stifling for the group managing director and his best mates/senior management cohorts. The souped-up Porsche would look much better in the car park of a swanky Soho office.


1967, London.

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