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Martin Semmens

Martin Semmens

Job

Founding partner

Company

Elvis

Work Telephone

+44 (0)20 7073 6868

Address

247 Tottenham Court Road, , London, , W1T 7QX

E-mail

martin.s@elviscommunications.com

Career highlights

Working for Pepsi for eight years and delivering Pepsi Music as a strategy across the globe. Opening an agency in China and being the first person to arrive there not knowing whether it would work. Founding Elvis with the belief that if you have fun at work with people you respect and want to be with, great things can happen. Being told you have no chance on a pitch by a client (too small, no experience etc) and still winning.

Favourite TV programme

The X Factor – just so I can be near Simon Cowell.

Newspaper

The Sun for pictures and The Telegraph for sport.

Magazine

Vanity Fair – to satisfy my love for all things Americana.

Website

BBC iPlayer – not really a website but the best invention ever.

Favourite recent marketing campaign

Waitrose – simple, intelligent, genius and it worked.

Favourite brand

Virgin. A brand (or any business) has to have ambition, belief and leadership and nobody does it better.

What’s your concession to the recession?

A bit more time on the cricket pitch to work harder to keep ahead.

Who would play you in a movie?

Easy. Dean Martin in the epic trilogy of Frank Sinatra's life that I have written (well started).

Party trick

I can do something with my tongue that makes people laugh. You will have to ask me!

Hobbies

Cricket, travel, film, food, my three girls. What else is there?

What gadget do you think should be invented?

When I was younger there were two things I wanted to invent: A pill that meant I didn't have to sleep and a pill that meant I could learn without actually being taught anything. To this day, I still want both of those things.

You’ve got one last Tweet before you die. What do you Tweet?

\"Elvis has left the building.\"

Lowdown

Having catapulted Elvis to being seen as one of the most creative agencies in the direct marketing discipline, Semmens has also worked hard in making it one of the most enjoyable places for employees to work. His efforts were rewarded when The Sunday Times named Elvis as one of the best small companies to work for in its annual list.

Born

Nottingham, 27 May 1972.


Additional Information

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