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Ian Armstrong

Ian Armstrong

Job

Head of European marketing

Company

Honda Motor Europe

Work Telephone

01753 590239

Address

470 London Road, , Slough, Berkshire, SL3 8QY

Work e-mail

ian.armstrong@honda-eu.com

Date of birth

November 1970

The best thing about my job is...

Great challenge, great product, great people and all the toys you would want to play with.

The key thing I've learnt recently is...

You can't win an emotional argument with a rational argument.

The best advice I've ever had is...

Plan for tomorrow but live for today.

If I was 21 again, I would...

Do it all again with even more gusto.

The thing that really inspires me is...

Meeting and working with people who have an unusual passion for what they do and an infectious desire to learn about the new and different.

The last time I was embarrassed was...

Mostly when someone comes up to me and says "Hi Ian, how are you?", and I have no idea who they are. It wasn't that long ago…

The last time I was excited was...

Every time I get on my VFR1200.

I'd describe my personal style as...

Approachable, confident and human.

I really love...

To ride motorbikes, walk in the hills, shoot clay pigeons,

I really wish I had...

Passed my bike test when I was a lot younger so I could have enjoyed the thrill so much more.

I really wish I hadn't...

Undisclosed.

The worst thing about me is...

My love of custard and the inevitable consquence of an ever-increasing waistline.

You might not know this but I'm...

I've just passed my advanced motorbike test.


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