Agency: Bartle Bogle Hegarty
Chief strategy officer
+44 (0)20 7437 1317.
Eagle House, 50 Marshall Street, London, W1F 9BQ
Niccolo Machiavelli as the new business director.
Bicycling to work (mainly fairweather).
Probably my family.
MCC, Third Space, High Road House.
A guitar that my wife bought me.
An old guitar, a sun lounger and a panama hat.
Clement Attlee, for creating the blueprint of the welfare state.
The Guardian, The Week, Curb Your Enthusiasm, Radio Five Live, bbc.co.uk.
Starting an agency without any clients.
Either skiing or sitting outside a restaurant in Provence.
Robert Downey Jr.
Started at Saatchis in 1981. Launched BLM in 1991, and helped build it into a £150 million agency.
Sir Harry Flashman.
I can make a mean risotto.
An orange squeezer at Harrods juice bar.
The founding team is still together at BLM, and Makin is the planning brains that makes it tick. His closeness to clients such as Domino's Pizza is one of the reasons for the success of his agency.
A house in France.
Inquisitive, determined and occasionally insightful.
Agency: CHI & Partners