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Georgina Meadows-Smith

Georgina Meadows-Smith


European innovation commercialisation director



Work Telephone

+44 (0)20 8978 6078.


Lakeside Drive, Park Royal, London, NW10 7HQ


Morcheeba - Big Calm.


Vernon God Little by DBC Pierre.

Breakfast radio show

I am a station hopper

Career history

Smirnoff Ice, Smirnoff and Guinness marketing, Diageo, 1996-2006.

Daily newspaper

Who has time to read a daily newpaper?

Everyone's saying

The woman with quite possibly the most complicated job title in advertising has put her name to some of the best booze brands and booze advertising around. No doubt she will have downed some of the black stuff to celebrate the Grand Prix for Guinness' 'noitulove' at Cannes this year.


Are lovely.

Favourite ad

White 'secret lemonade drinker'.

Favourite technology


Greatest achievement

Launching a brand and making £380 million in year one.

Magazine (pleasure)

All the celeb gossip mags.

Magazine (professional)

Harvard Business Review.

Most humbling experience

Realising that it might be a one-off.

Most-admired entrepreneur

Karen Earl.

Sunday newspaper

The Sunday Times.

TV programme

Property Ladder.


What car do you own

Shank's pony.

What principle defines your working life

Love what you do.

Additional Information

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