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Matt Atkinson

Matt Atkinson

Job

Chief executive

Company

EHS Brann

Work Telephone

+44 (0)20 7017 1000.

Address

6 Briset Street, London, EC1M

Born

18th December 1966

Album

Red Hot Chili Peppers - Californication.

Book

It's Not About The Bike - Lance Armstrong.

Breakfast radio show

Radio 4.

Career history

Graduate trainee, Procter & Gamble, 1990-1993. Board director, Grey Integrated, 1993-1995. Managing director, Tequila, 1995-2002. Chief executive, Interfocus, 2002-2003. Head of integration, Saatchi & Saatchi Group, 2003-2004. Chief executive, EHS Brann, 2004 to date.

Daily newspaper

Kids allowing, The Independent.

Everyone's saying

Part of the team that ensured its flagship client Barclays remained at the agency as well as being responsible for EHS's relationship with British Gas, Atkinson's talents have not gone unnoticed. He is being seconded to a network role to build Euro RSCG's DM credentials globally.

Family

Wife and two kids.

Favourite ad

Apple 'think different'.

Favourite technology

iPod.

Greatest achievement

Surviving an Iron Man.

Magazine (pleasure)

220 - well, a bit of it.

Magazine (professional)

Stuff.

Most humbling experience

Being hit by a car in the middle of Sumatra and being helped by villagers.

Most-admired entrepreneur

Bill Gates.

Sunday newspaper

The Sunday Times and The Mail on Sunday.

TV programme

Anything on Discovery Kids.

Website

www.photobox.co.uk

What car do you own

John Cooper Works Mini.

What principle defines your working life

Optimism.


Additional Information

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