VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
Group chairman and chief executive, Saatchi and Saatchi UK Group
Head of big ideas, WiedenKennedy London
Darth Strategist, Open Intelligence Agency
Advertisement director (The Mail on Sunday), Associated Newspapers
Chief creative officer, JWT
Chief creative officer worldwide, JWT
Founder, Hurrell and Dawson
Chairman, TBWA\London
Global chief executive, Aegis Media
Twitter has announced an addition to its Twitter Cards today to allow marketers to generate leads and drive purchases and all within the space of a tweet.
It is a significant move that brings the ability for Twitter users to easily leave their contact details within expanded tweets, called the Lead Generation Card, to express interest in what a brand is offering.