Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
Global recruitment director, WPP
Managing partner, Archibald Ingall Stretton
Founding partner, CHI & Partners
Free agent,
Group executive, vice-president and executive managing director, Grey Group
Joint managing director, BJK&E
In the week that it was shown that users only visited the planet Google+ for less than 7 minutes a month it’s interesting to look at how a contemporary rock artist brand goes about using social media in their marketing and the different levels of interest on different platforms.