Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
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Jacqui Kean
Brand marketing director, The Economist
Paul Keenan
Chief executive, Emap Consumer Media
Miranda Kennett
Executive coach, First Class Coach
Dennis Kerslake
Chairman, Publicis Dialog
David King
Executive director, Telegraph Media Group
Steve King
Worldwide chief executive, ZenithOptimedia
Paul Kitcatt
Creative partner, Kitcatt Nohr Digitas
Debbie Klein
Chief executive, WCRS
Daniel Kleinman
Commercial director, Rattling Stick
Jack Klues
Chairman and chief executive, Publicis Groupe Media
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Hey, businesses: ditch YouTube and Head over to Vine
Video marketing for businesses can be a tough game to play. The video landscape is full of funny pranks and comedy acts, so finding an area to put your real content where it will be viewed is difficult. Many businesses are attracted to YouTube, as they boast six billion hours of video viewed. So, they figure, hey why can’t I get some of those hours. The problem is: YouTube’s viewed content is dominated by shows and comedy.
