Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Chief executive, Cake
Joint head of planning, Abbott Mead Vickers BBDO
Co-founder and chairman, Goviral
Chief executive, TBWA\Manchester
Chief executive, Publicis Modem
Marketing director, JCDecaux
Managing director, Carat Digital, Carat
Planning partner, Karmarama
Partner, Beattie McGuinness Bungay
Director, Rattling Stick
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.