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Ben Walker
Creative director, Wieden & Kennedy
Michael Wall
Global chief executive, Lowe Worldwide
Andrew Walmsley
Founder, I-level
Richard K Warren
Joint chief executive, Delaney Lund Knox Warren & Partners
Simon Waterfall
Outgoing creative director, Poke, Social Suicide, Waterfall ink
David Watson
Partner, The Brooklyn Brothers
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Managing director, Virgin Media TV
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Chief executive, IPC Media
Lindsay Weedon
Chief executive, Maxus
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Director, Weilands
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What we can all learn from how Daft Punk won the web
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.

