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Analysis

AGENCY

Hold the front page: why advertising is dominating the news agenda

How can we drive more co-operation and plurality in the media market, asks Maxus' UK chief executive.

THOUGHT LEADERS

LATEST ANALYSIS

MEDIA

Guardian pins hopes on branded content

AGENCY

Meet the new breed of ad agency chiefs

AGENCY
AGENCY
AGENCY
BRANDS
BRANDS
BRANDS
AGENCY

What happens when all creativity is judged equally?

AGENCY
MEDIA

OMG's Philippa Brown faces turbulence head-on

AGENCY
AGENCY
AGENCY
AGENCY
MEDIA
MEDIA
AGENCY

Why McDonald's bereavement ad got it right

MEDIA
AGENCY
MEDIA
BRANDS
BRANDS
MEDIA
MEDIA
BRANDS
BRANDS
AGENCY

Monogamy stifles creativity

BRANDS
MEDIA

PODCASTS

LATEST CAMPAIGN VIDEO

GLOBAL ISSUE

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

PARTNER CONTENT

BRANDS

The Thinkboxes: March/April 2017

MEDIA

Context creates cultural moments

MEDIA

Trust matters more than ever