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Analysis

BRANDS

'This girl can' moves from advertising to activism

Sport England wants to avoid the 'difficult second album' with the next wave of its groundbreaking 'This girl can' activity,...

THOUGHT LEADERS

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Ad fraud solutions need to be mobile-first

AGENCY

There's more to life than profit

AGENCY

LATEST ANALYSIS

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Does advertising reflect the spirit of the age?

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Consider the dark side of cute and furry advertising

MEDIA

The big three: Mobile trends for 2017

BRANDS
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Silent video doesn't tell the whole story

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How can we restore faith in programmatic for brands?

BRANDS
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The big adland divide: culture vs collateral

AGENCY

Creativity is our weapon. Let's use it

AGENCY

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GLOBAL ISSUE

YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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The art of attention in the digital age