New media, new tools, new people. What is the state of art direction today? Campaign asked J Walter Thompson's head of art and design, Dave Dye
For more than 80 years, BBDO has underlined its commitment to creative potency with its famous mission statement: "The work, the work, the work."
Planning and buying teams bring strategy to life through execution; we reach audiences.
As the chief executive of an ad agency, we are finding it increasingly hard to secure the best talent at graduate level.
The summer silly season in British politics will close with the tragicomedy of Labour's leadership election.
Havas Media's Tom Goodwin misses expensive advertising: "The very act of investing in TV, buying a premium billboard, taking an ad in Vogue became brand-building... because of the cost, not despite."
Native advertising is at the heart of a current movement in digital advertising.
Talk about delivering beyond a brief.
Five hundred MEC staff teamed up with the charity FareShare last week to prepare meals for 5,000 vulnerable Londoners.
Magazine publishers had high hopes for digital editions but new figures suggest a rethink is in order
McGouran tested the Lexus hoverboard in "slide" by CHI & Partners. He has previously worked with brands including Vans, Element and Skate Pharmacy.
Frances Kelsey got her medical degree in Chicago.
During a recent, relatively painful pitch process, one of the clients confided in me that they had used a "bullshit bingo" card to help them judge the chemistry session.
It's very fashionable to talk about diversity at the moment.
There has been no end to the stream of people who have expressed their deepest fears about online advertising over the past six months.
There's a basic flaw in the police approach to drug dealers.
As media continues to evolve and expand in scope, can it attract the best graduate talent, Arif Durrani asks
What is the spirit of these times?
In our line of work, it's good to be able to reference pop culture: to know your House Baratheon and all who serve it.
The former Women's Health editor hopes to recreate some of that magazine's magic as she takes the reins at Cosmopolitan
Earlier this summer, M&C Saatchi unveiled 'the holy grail of advertising'. Now that the industry has had a chance to absorb the idea, Maisie McCabe asks: will it work?
At a time when nothing defined an adman-made-good more than the flashy car he drove, nothing embodied the no-nonsense but publicity-seeking style of the fledgling Boase Massimi Pollitt more than its Mini fleet.
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