Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
By Staff, marketingmagazine.co.uk, Friday, 26 October 2012 08:00AM

The Yomego SMR Index helps brands to benchmark their popularity in social channels. Follow @YomegoSocial
This article was first published on marketingmagazine.co.uk
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.