Foot will take over from Carlson Marketing's current managing director John Hiney, who will leave the agency in September to go on a sabbatical for medical reasons. Foot will report into Carlson's EMEA president Jonathan Harman.
MRM's chief executive Mike Cornwell will take over Foot’s responsibilities for the day-to-day running of the agency.
Foot joined MRM in April 2002 as director of data planning, before being promoted to client services director in 2007 after playing a lead role in landing the agency’s Microsoft account.
At the same time, Foot also became regional lead for the McCann Worldgroup Nortel account, generating an award-winning acquisition campaign.
The agency was recently appointed by Kraft Foods to handle its CRM business for its Philadelphia account following a competitive pitch.