Oxley moves up to DDB technology job

By Anne Cassidy, campaignlive.co.uk, Thursday, 25 November 2010 11:40AM

DDB UK has promoted the former technology director at Tribal DDB Matt Oxley to the role of head of creative technology across the agency.

Oxley: promotion

Oxley: promotion

Oxley, who has been with DDB since 1999, will be responsible for providing technology insight and expertise throughout the creative process across all DDB UK clients.

Oxley has helped develop several campaigns where technology played a lead role, including Monopoly City Streets, for Hasbro, which won a Cannes gold Cyber Lion this year. Oxley was also a part of the team that developed the Volkswagen UK website platform in 2008.

In addition, he worked on the 2009 Guinness "radio technology identification technology" campaign. This involved chips being implanted in rugby balls and on players, as well as sensors situated around the pitch monitoring them, which logged statistics, such as accuracy of passes and strength of tackles.

This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs