In association with
Comparethemarket.com 'retirement home' by VCCP
Campaign Work, Monday, 24 January 2011 10:12AM
Comparethemarket.com has launched an ad to direct consumers to its new 'digital meerkat village' meerkovo.com.
The site offers a quiz and news with plans to introduce games, meerkats and interactive features.
The ad introduces two new meerkat characters, Igor and Grigor residents of the Silver Tail retirement home.
This article was first published on Campaign Work
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