The campaign, which has been created by Grey London and produced by Hungry Man, is the charity’s first advertising campaign.

The campaign centres around a two-minute film starring Bailey taking a class of children on a farm visit.

The film can be seen at The aim of the campaign is to raise awareness of the charity in the media and marketing community and to encourage more brand partners to join the charity’s network of schools, farms, industry bodies and government departments.

This article was first published on Campaign Work


You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs