BBC Worldwide confirms Exponent as preferred partner

Be the first to comment
BBC Worldwide: confirms Exponent as preferred partner
BBC Worldwide: confirms Exponent as preferred partner

BBC Worldwide, the commercial arm of the BBC, has confirmed private equity firm Exponent as its preferred strategic partner for BBC Magazines.

The announcement follows a competitive tender process started in 2010 and the decision to move into exclusive talks with Exponent has been approved by the BBC Trust.

Discussions will continue with Exponent, with a view to completing an agreement this summer, subject to the final approval of the BBC Trust.

Exponent, which owns thetrainline.com and Gorkana, first emerged as a rival to magazine publishing companies last month.

Any deal is expected to involve all the titles of BBC Magazines' core portfolio, as stated by BBC Worldwide from the outset, although any individual licensing conditions are yet to be confirmed.

The official announcement will be welcomed by staff at BBC Magazines, who have had to endure months of speculation regarding their future.

The foundation for any BBC Magazines deal was formed back in March 2010, when in the run-up to the general election, and after months of pressure, BBC director general Mark Thompson suggested change was coming to the division.

He said: "In the future, Worldwide will focus in particular on international, as opposed to UK, business development, on evolution rather than merger and acquisition, and over time will move away from exploitation in physical media like magazines."

This was followed a month later with BBC Worldwide confirming it hopes to hold preliminary conversations with interested companies, but stress any deal was dependent only finding an "appropriate partner who understands the BBC’s values and brands".

BBC Magazines publishes many of the UK's most popular lifestyle, factual and children's titles, including Radio Times, Good Food, Gardeners' World, Top Gear, BBC History Magazine, CBeebies Weekly and Doctor Who Adventures.

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Twitter reveals insights from best social campaigns of 2015
Shares0
Share

1 Twitter reveals insights from best social campaigns of 2015

Twitter UK's head of brand strategy reviews some of the best campaigns on the social media platform last year and shares insights to help brands in 2016.

Just published