UK agencies put in a no show in Radio Lions nominations
By Anne Cassidy, campaignlive.co.uk, Monday, 20 June 2011 09:16AM
CANNES 2011: In a sad indictment of the state of radio advertising in the UK, no UK agencies have received a nomination in the Radio Lions shortlist at this year's Cannes Lions International Festival of Creativity.
Creative agencies from South Africa received the most nominations with 35, Australia and Singapore got 11, and the US got 10.
BBDO Cape Town won three nominations for the Mars ads "repeat", interrupt" and "would you rather," while DDB South Africa got four nominations for McDonald's "happy boss," "Billy," "Theodore" and "Tiffany" ads.
The disappointing representation of UK agencies in the radio awards at Cannes follows a trend seen last year, when jury president and chairman of Canadian agency Taxi, Paul Lavoie, noted "The UK didn't show up, which was a surprise".
This article was first published on campaignlive.co.uk
- Senior Digital Designer Twist Recruitment £35000 - £42000 per annum + benefits, City of London
- Account Manager/SAM - Corporate to £45k Network Career Consultants £35000 - £45000 per annum, London
- Market Researcher Ball & Hoolahan £35,000 per annum, South East
- Communications Executive Brand Recruitment £30000 per annum + plus benefits, Milton Keynes
- Digital Content Specialist Harvey Nash £30000 - £35000 per annum + Package, Lichfield
- Evian baby Spider-Man 'rescues' fans with Twitter answers
- YouTube reveals user habits to appeal to 'older' marketers
- Pitch update: eBay's media contest, DFS and 2 Sisters Food Group
- McCann wins Qatar Financial Centre brief
- Three's pony and cats with thumbs top the cute Easter ad chart
- Metro launches content agency